The Graphic Cow Reclaims T-shirt World Record
Andy Coyne, of Greenville, South Carolina-based screenprinter The Graphic Cow, reclaimed the Guinness World Record for number of T-shirts worn by an individual at the PPAI Expo 2012 in Las Vegas on Jan. 5. Coyne, who originally set the record in June 2009, established the new record by wearing 249 Hanes T-shirts. The Graphic Cow selected Hanes as the official outfitter of its successful world record effort because of the brand's extraordinary range of products, sizes and fabric technology.
"When we lost the record we set two years ago to the gentleman in Croatia, we knew we wanted to fight hard to get it back," said David Carter, CEO of The Graphic Cow. "That's why we decided to partner with Hanes. We knew they had the product selection, technology and sizes to get our title back."
- The screenprinter used a full range of Hanes T-shirts:
- The Hanes Cool-Dri T-shirt features 100 percent polyester fabric that wicks moisture away from the body. The perfect starting point for such a high-performance event.
- The Hanes nano-T T-shirt uses a 4.5 ounce, 100 percent ringspun cotton and is super lightweight. Ideal when you are wearing 249 T-shirts.
- The Hanes ComfortBlend EcoSmart T-shirt made with polyester from recycled plastics ensured an eco-friendly event.
- No T-shirt record would be complete without the iconic Hanes Beefy-T T-shirt, the T-shirt that started it all.
- The true workhorse of the world record was the Hanes Tagless T-shirt, which comes in sizes Youth XS to Adult 6XL, with more than 20 colors available in extended sizes 2XL - 6XL.
"Starting with the Hanes Cool-Dri T-shirt, gave me an edge by having the wicking fabric against my skin," explained Coyne. "With 249 shirts on, wicking fabric was a huge benefit. I loved that all of the T-shirts were tag free. That certainly made it much more comfortable!"
The Graphic Cow's world record event matched all the glitz and glam of Las Vegas using an array of colorful T-shirts. Hanes offers a palette of 48 different colors across its portfolio. The Hanes Tagless T-shirt collection alone offers more than 45 different colors.
"Hanes is on a mission of making the world a more comfortable place," said Matt Waterman, director of marketing for HanesBrands Imagewear. "Outfitting Andy as he put on 249 of our Hanes T-shirts to reclaim his world record shows just how comfortable they are."
In celebration of The Graphic Cow setting a new world record, Hanes is donating 25,000 box tops through its Hanes4Education program to the school of The Graphic Cow's choice. Hanes4Education is a national program that enables elementary and middle schools to earn valuable box tops for purchases of printed Hanes shirts. Schools redeem the box tops for cash that can be used to purchase much-needed items such as books, computers and playground equipment.
"It's important to celebrate this accomplishment in a meaningful way," said Waterman. "We felt that donating valuable box tops through our Hanes4Education program to a school in need in Graphic Cow's hometown was the perfect way to do that."
"What happens in Las Vegas does NOT stay in Las Vegas," Coyne said. "I'm taking this world record home with me!"