The State of Real Estate
What companies to target and what products to sell to the real estate market in 2014
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WHAT COMPANIES TO TARGET
"The housing market in the U.S. is making a comeback, so opportunities exist for those in the real estate market to reinvest in their brand and their marketing materials," said Dino Scalia, vice president, sales for Navitor, North Mankato, Minn. Both he and Seth Weiner, MAS, president of distributor company Sonic Promos, Gaithersburg, Md., agreed that especially now in the post-recession U.S., the real estate market extends beyond real estate agents. Weiner listed property management and mortgage companies, while Scalia added title companies, city planners and loan companies as good targets.
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- Companies:
- Navitor
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Colleen McKenna
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