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It felt like spring would never get here, but it's finally time to put those sweaters and heavy jackets away and pull out the tanks and sandals. In the promo industry, we plan months in advance, so selling your clients apparel that is not in-season is common, but you have to make sure you keep them in style too. You may feel more comfortable suggesting basic T-shirts and tanks since they are wardrobe staples, but why not toss some trendy alternatives at your clients to give them some hip exposure?
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- Companies:
- Boxercraft
- TSC Apparel
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Amanda L. Cole
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Amanda L. Cole is the editor-in-chief of NonProfit PRO. She was formerly editor-in-chief of special projects for NonProfit PRO's sister publication, Promo Marketing. Contact her at acole@napco.com.
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