The Wrap: Old Navy to Sell Stain-resistant White Pants, American Apparel and Postmate Collaborate for Delivery Service
Here's what's happening this week in the apparel world...
We’ve always avoided wearing white pants, since we aren’t the cleanest eaters (nothing is worse than spaghetti sauce stains.) But Old Navy has come to the rescue with these new stain-resistant white jeans, Cosmopolitan reported. For $45 you can spill wine, ketchup, coffee and more on your pants, and still go about your day without a wardrobe change.
Before you decide you’re not going to a party just because you have nothing to wear and zero time to go shopping, check out this new American Apparel service. According to Refinery29, the retailer is pairing with Postmates to deliver items, like tees, bodysuits and leggings, to your door in an hour for a $1.99 delivery charge.
We have great news—you now can splurge on a mashed potato bar at your wedding and still have enough money left over for a beautiful dress, thanks to H&M. The Swedish company is launching a new, affordable and eco-friendly bridal gown collection, Good News Network reported. Brides can start shopping in 180 stores and online on April 7.
Instead of buying a new outfit for Easter, some people are putting a different spin on 'Sunday best' and using that money for good. According to The News-Enterprise, Forget the Frock, an Elizabethtown, Kentucky-based movement aimed at helping orphans and widows, is selling Easter T-shirts to support its cause. People are encouraged to “Forget the Frock” and wear the T-shirt to church instead. The money will go toward providing food for orphans, helping rescue trafficking victims and more.
Leggings are a wardrobe staple, but would you swim in them? Target is collaborating with Marimekko to produce swim leggings, Yahoo Style reported. Regular and extended sizes will be available, and there are two print options to choose from.
Ashley Chiaradio is the Senior Content Strategist at Total Retail. Ashley has been creating content for more than 7 years, and provides a unique insight in covering the retail industry having worked directly for retailers in the past. She’s passionate about profiling women leadership in the space.