It’s About Time
Tips for selling clocks and watches that stand the test of time
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Spending more time focusing on time than you realized? That's not the half of it. "Clocks are looked at over 40 times a day," said Michele Jennrich, MAS, Northeast/mid-Atlantic sales representative for Howard Miller Co., Zeeland, Mich. That's 40 times for the clock on your desk, 40 times for the clock on the wall, 40 times for the clock on the TV—you get the idea. "There is no better way to maximize the exposure for a company ... than with a product that is as functional and memorable as a clock," Jennrich said.
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- Companies:
- Bulova
- Castle Merchandising
- Howard Miller
E
Kyle A. Richardson
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Kyle A. Richardson is the editorial director of Promo Marketing. He joined the company in 2006 brings more than a decade of publishing, marketing and media experience to the magazine. If you see him, buy him a drink.
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