Tips of the Trade: Are You Doing this Smart Strategy?
Here’s more proof:
I recently was visiting a client’ s office and saw my thank you note tacked to the bulletin board above her computer ( something she looks at every day.) Talk about in your face recognition and free advertising, she liked the note so much she hung it up!
So, have you thanked a client today?
Here’s how to get started:
Purchase some nice quality notes with your company name or your name at the top. Many of our promotional products stationery suppliers may be able to help you with this.
Keep your notes in a convenient place so that they are always available.
Keep your favorite pen next to your notes, you know the one you enjoy writing with, to make this easy and pleasurable.
Ok, so now that you know you should do them, how do you find the time?
Set aside 30 minutes a day to write your notes.
Carry thank you notes with you when you travel. Waiting to see a client? Write a thank you note. On hold for a phone call? Start a thank you note. Use your “down time” constructively.
When should you send a note?
After you meet a prospect for the first time.
When an order is complete and shipped. ( For multiple orders from the same client you may wish to send just one note, but always do a thank you phone call no matter how many orders you’ve sold them! And for really large orders, a hand written note is a must.)
When you get a referral. (If you want to continue getting referrals!)
When someone has helped you.
Anytime someones actions have made a difference in your business or life.
Since we’re all in the promotional products business, you may wish to include a small promotional gift item with your thank you note.





