Tips of the Trade: Three reasons to say ‘No, thanks’
By Ilise Benun, marketing mentor
I know how tempting it is to take all the work that comes along, even if you have that sneaky feeling that it’s not your “ideal” project.
That’s why, in today’s tip, I’m giving you three of the 10 reasons to turn down a project:
1. Unrealistic schedules. The job is yours for the asking, but they want it done faster than you’ve ever done it before.
2. Major mismatch. Your specialty is quality work, but your customer is a penny pincher who treats you like a commodity.
3. Dangling carrots. Don’t be fooled by the promise of lucrative future work “if you’ll just do this one job for nothing.”
Believe me, sometimes it costs you more to say “yes” than “no.”
This is from Chapter 9 of my new book, The Art of Self Promotion, where you’ll find the other seven reasons to say “no, thanks.”
On the same topic, David Baker of ReCourses had a great article last week called, “Saying No or Caring Too Much About the Wrong Things.” An excellent read if you suspect you’re one of those who care too much. Read that here: www.recourses.com/media/emails/html_version/monthly_email_advice.html
That’s it for today!
For more marketing tips, call (201) 653-0783 or visit www.marketing-mentor.com