Tips of the Trade: ‘Tis the Season to Work the Room Quickly
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By Ilise Benun, www.marketing-mentor.com
Like it or not, with Halloween behind us, the Thanks-chris-new-kwanz-ukkuh season has officially begun. For many of us, that means attending a lot more events, networking and otherwise, than we do during the rest of the year.
Bruce Allen over at Marketing Catalyst has some interesting ideas about how to maximize your time at an event when you absolutely, positively can’t stay for the duration. (He’s an attorney, and a gracious one at that, so his disclaimer states that he does not advocate early departure; he just gets that sometimes it’s necessary.)
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