Tips of the Trade: Why Handwritten Notes Work
The Power of the handwritten note:
•Pen or pencil—free
•Stamp—39 cents (Ed. Note: going up soon! Write some notes today!)
•Total cost—45 cents
•The one piece of mail that is guaranteed to be read 100 percent of the time
•If done right, your message will be kept for at least a week
•Your message will be shared with other people you normally couldn’t reach
•Your message will create referrals…UNASKED FOR REFERRALS. The most effective of referrals.
It...sets you apart from your competition!
•You will be demonstrating the Golden Rule of selling:
They don’t care how much you know until they know how much you care.
All your competition are playing games that can’t be won: trying to prove they are smarter than each other or they have better customer service. You will be alone in demonstrating that you care!
For more marketing tips, visit www.marketing-mentor.com.