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Why would one company choose a UPIC identification over an ASI number or vice versa? Why do some companies opt for both? Why do other companies use neither?
To better understand the markets, Promotional Marketing contacted Tim Andrews, president of Trevose, Pennsylvania-based ASI; Scott Fuhr, director of corporate communications at ASI; and Pat Burger, president of UPIC, which is umbrellaed by PPAI, Irving, Texas.
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- Companies:
- PPAI
- Promotional Marketing
Laurence Liss
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