Promotional Travel Bags and Business Accessories Go The Distance

By Nichole Stella

Know Your End-user—The Business Traveler Profile

(As reported by Bureau of Transportation Statistics)

1. One-in-four domestic trips taken is for business purposes.

2. Men account for 77 percent of business trips, compared to nonbusiness travel where they take 54 percent of the trips.

3. Those who consider their occupation to be professional, managerial or technical account for 53 percent of all business trips. This occupational category represents only about 40 percent of the general population. Sales or service workers account for the next largest share of business trips, 28 percent.

4. About 55 percent of all business trips are made by individuals aged 30 to 49. Those in their 30s take 28 percent of the trips while comprising 16 percent of the population. Those in their forties take 27 percent of the trips while comprising 15 percent of the population. The percentage of trips represented by those in their fifties drops markedly, with only 18 percent of business trips represented by this age group.

5. Business trips are generally made by those with household incomes that exceed the national average, which is about $47,500 according to the Bureau of Labor Statistics. Although 12 percent of households have annual incomes of $100,000 or more, the NHTS survey found that this income group accounts for 27 percent of business trips. Another 18 percent of trips are made by those with household incomes between $75,000 and $99,000.

We've all had to do it. Let's face it, the promotional industry is one that clocks many, many miles. We are true road warriors. With every security check point passage and every mile traversed, little tricks and lessons are learned that will surely make the next journey easier. Probably one of the first lessons learned is having the right travel bag and business bag. They are the biggest weapons in the road warrior's arsenal. Not only do they make getting through airports, train stations, parking lots and hotels infinitely easier, the style of the bags also creates a perception of just who the professional carrying them is.

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Nichole Stella Author's page Nichole Stella is group president/publishing director of Promo Marketing Media Group, which consists of Print+Promo, Promo Marketing and NonProfitPro.

On the Road Again

On the  Road Again