For creatives who work in these spaces—marketers, writers, graphic designers and more—color can add that much-needed spice to cubicle life. To get noticed, skip the traditional corporate colors and go for something on-trend—electric blue, raspberry, tangerine or emerald green (Pantone's 2013 color of the year).
Mood Pencils from AAkron Line
Why We Love Them: Just pick up the Mood Pencil and watch it change colors with the heat of your hand. Whether you're 3 or 83, the color-changing fun never gets old.
What Makes Them Different: With your choice of 18 imprint colors and up to five lines of copy, you can really get your message across. In addition to the spot color changes—orange to bright yellow, blue to light blue, violet to bright pink, red to bright orange, and bright green to bright yellow—nine styles are available, including stars, paw prints, clovers and hearts.
How to Sell Them: Fire and police departments as well as schools are ideal targets. Financial institutions can use "In the Mood for Saving," while travel-related businesses can use "In the Mood for a Vacation." Restaurants can create a "Collect Them All" promotion, while any corporation can use a "Don't Get Left in the Dark" theme.
Glass Hinge-Top Jar with Candy from Mid-Nite Snax
Why We Love it: Ever notice how the person in the office with a candy jar is everyone's work best friend? When 3 p.m. rolls around and officemates need a pick-me-up, your clients can be sure their logos will be seen on these jars.
What Makes it Different: Your client can choose assorted chocolate sunflower seeds, jellybeans or M&M's to fill the hinge-top jars. Decorate the 1.75x3" jars with a one-color direct imprint on the jar or a four-color process label applied to the lid or body.
Since 1998, Lisa Horn, CAS, (a.k.a. The Publicity Gal) has been reporting on the issues that matter most to the promotional products industry. Currently, she writes about brand safety and responsible sourcing on behalf of Quality Certification Alliance (QCA). Reach her at email@example.com.