Unlikely Promo Lessons I've Learned From 'Slobby's World,' the Weirdest Show on Netflix

Today I want to talk to you about a Netflix show I've been watching. It's quite possibly the dumbest show I've seen in a long time, and it's called "Slobby's World." It's a show about a caveman-looking fella named Robert "Slobby" Hall who runs a vintage clothing shop in Arizona called Generation Cool. He takes T-shirts and stuff he finds at thrift stores and sells them at enormously marked up prices, and he might be the strangest man I've ever seen.

I could talk about the oddities of this show and its titular character all day, but I won't. Instead, I'll share with you some insightful and relevant commentary on promotional products and branding. Stick with me here.

While I was watching the show, seeing my man Slobby hawking to naive Arizona millennials an old jacket commemorating a certain airplane's final tour of Pacific islands, at something like a 5,000 percent markup, I realized that he's making his money, by and large, by reselling old promotional products. And he is making a fortune off of them.