Wenger SA Establishes Partnership with TRG Group
Swiss Army Knife manufacturer Wenger SA has established a partnership with St. Louis, Missouri-based TRG Group wherein the company will design, produce, market and sell Wenger products in the United States and select key international markets beginning January 1, 2012. Under the terms of the agreement, TRG Group will develop business gear and accessories including backpacks, laptop cases, media bags, planners and portfolios, as well as select outdoor and sporting gear including hunting and fishing bags.
Peter Hug, Wenger CEO explained, "We are very proud to be working with TRG Group. They have established themselves as a global leader in the travel goods industry. As a company, they understand the importance of brand integrity, functionality and quality—values that directly align with the Wenger philosophy. TRG's industry knowledge and experience make them an ideal partner and we are confident that it will be a seamless transition."
Jason Morris, TRG Group executive vice president and general manager stated, "There are many parallels between our two companies. We are well-positioned to integrate our own product strategies while continuing to provide consumers the popular designs with which they are so familiar. Wenger is a brand with a rich, storied history and we look forward to carrying on the tradition through this partnership."