Getting Ready to Ride the Green Wave
THE RIPPLE EFFECT
Responding to current threats on the environment must start at a basic level. In looking at whether or not suppliers are practicing what they preach, it’s encouraging to see business models being revised in tandem with product lines. Prime Line’s green initiatives began as a matter of cost and risk reduction in terms of how products are decorated. “Everyone with an imprinting operation has to deal with chemicals and those chemicals have to be handled safely and responsibly. In many cases, they are not. So in 1994, we began to make sure that our factory operations were handling all chemicals, inks, thinners and so on responsibly,” described Lederer, who is now president of New York–based Management Resources, a consultancy that aids companies in becoming greener and more socially responsible.
- Companies:
- Humphrey Line