Bill Jones

When the folks at Promotional Marketing asked me to write an article with tips for finding new promotional products clients, my first thought was: open a window and look outside—there they are. Dial any random number—there they are. Swing a dead cat and see who it hits—there they are. This is one business that doesn’t require looking under rocks or great detective work to find new prospects. They are literally everywhere. Every business, organization, neighborhood, event, team, school and group is a prospective promotional products client. The problem is not finding them; it is connecting with them and ultimately having a few of those