Brendan Menapace

Brendan Menapace

Brendan Menapace is the senior digital editor for Promo Marketing. While writing and editing stories come naturally to him, writing his own bio does not.

McDonald's Australia Cancels PS5 Promo After Sony Denies Product's Existence

Playstation gamers in Australia were excited about possibly getting their hands on a McDonald’s-themed PS5 controller, decked out with the red and yellow color scheme, logo placement and, of course, a burger and fries. But, the problem is that the design was never actually certified by McDonald’s. In fact, it was never an idea that…

How Brands like Pizza Hut Harness The Idea of 'Newstalgia' For Timeless Promos

It’s funny how nostalgia works, at least when it comes to marketing. Look at fashion trends, sports uniforms and business logos. Something hits the scene as the hot new thing, then it becomes the norm, then it becomes old. And then, after a little dormancy, it becomes fresh again as a new generation “discovers” and…

Hooters 'Wing Collection' Continues Trend of All-Over Print and Giant Pillows

Right now, there’s a wave of fast food and chain restaurants reinforcing their branded merchandise output. Within that, there are a few trends that we’ve seen almost across the board—things like apparel choices, design elements and semi-ironic products. On one hand, it’s great that restaurants are turning toward promotional marketing as a revenue stream and…

Cheetos and Bad Bunny Launch Adidas Apparel Capsule

Chester Cheetah is probably the coolest snack food mascot. He’s just so chill. And those sunglasses? Forget it. It makes sense that he hangs out with cool musical artists like Bad Bunny. Bad Bunny and Cheetos joined forces with Adidas to create the “Cheetos x Bad Bunny Collection by Adidas,” a four-piece apparel capsule that…

'Resident Evil' Celebrates 25th Anniversary with Perfume Line

The “Resident Evil” video game franchise has been going strong for 25 years now. After a long list of video game releases and a film franchise, too, Capcom is still finding ways to connect to fans. Apparently, fans have been really curious what the main characters smell like, and whether they can smell like them,…

Doja Cat Calls Her Own Merchandise Line 'Bad'

After Doja Cat dropped her "Planet Her" merchandise collection, fans started voicing their complaints on social media over the products' quality and price. Doja Cat herself responded to the criticism, admitting that she thinks the merchandise is "bad."

How to Provide Product Samples Without Going Broke

Clients like samples, but if you're not careful, they can nickel and dime money out of your business. Here are some ways to provide samples wisely, so you can give your clients the peace of mind that their order is exactly what they wanted while saving money yourself (or even making more)...

7 Gold Medal-Worthy Promo Products From the Olympics and Team USA

There might not be spectators allowed at the Olympics this year, but there are plenty of people looking to celebrate with branded merchandise. With the Opening Ceremonies now over and the games underway, we listed a few of our favorites from the Tokyo 2020 store and Team USA...

WD-40 Enters Branded Merchandise Game With Online Store, 'Summer of Swag' Sweepstakes

In a press release, WD-40's brand manager said “fans have been asking where they can get their hands on WD-40 brand gear for years.” Now, WD-40 is giving the people what they want with a branded merchandise store and a promo event called the Summer of Swag Sweepstakes, where fans can win $100 worth of gear each week...