Coachella is just as much a brand as it is an event for people to go see music and other live performances. And the festival organizers—especially this year since people couldn’t get to the valley—need to keep that brand top of mind and relevant. So they launched a line of branded apparel...
Brendan Menapace
With most people still working from home these days, Old Spice is bringing the tradition of a White Elephant gift exchange online. The top prize is a man cave valued at $13,000, complete with an Old Spice branded billiards table, a flat-screen TV, and all kinds of other Old Spice gear...
Spotify famously underpays its artists per stream, and is actually making it even harder for them to earn a living from streams alone. However, Spotify has now made it possible for artists to sell merchandise directly through the app, which is a good thing for artists with tours and live shows on hold...
How often should you replace your face mask with a new one? That answer depends on the quality and construction of the mask, and also how tough your washing machine is on it. There are a few main factors to consider when determining if a mask is past its useful life...
Under many states' rules about how cannabis can be packaged and sold, single-use plastic is the only real option. So, it creates a sort of paradox for those states: Limit single-use plastics one way, but then directly increase their usage in another...
YETI did not specify if any of the 250,000 mugs included in the recall were sold in promotional products channels. But the company is asking customers to return the Stronghold lid component for a full refund, including any customization or logo fees...
Navitor, North Mankato, Minn., has partnered with scientific experts to develop Scent Check, an early detector test used to identify loss of smell. The product comes at a time when businesses and private organizations across the country need tools to support return-to-workplace symptom screening. More than 140,000 tests have been…
This year's NBA Draft is going to take place virtually, much like the most recent NFL Draft. Also like the 2020 NFL Draft, prospects will receive a hat for each franchise, as well as a whole set of gifts to ensure a quality televised event (and enjoyment for later on).
An investment group led by Lou Weisbach, former CEO of the distributor now known as HALO Branded Solutions, has entered into an agreement to acquire and partner with Overture Promotions, with a plan to grow the company through expansion of services, capacity and global reach, and by acquisition...
Frito-Lay is the latest to go all-in on holiday-themed branded merchandise after adding a full line of holiday apparel to its Snacks.com e-commerce store. Have you been looking for the perfect product for the Cheetos fan in your life? Look no further than (of course) a holiday sweater, a scarf, a hat or a Chester…
German soccer club FC St. Pauli is known for its commitment to social justice. It even has a set of five principles outlining its belief in social change, responsibility and tolerance far beyond the soccer field. Don’t let the skull and crossbones logo fool you. Really practicing what it preaches, St. Pauli just ended its…
The Boston Celtics announced that a new company will replace the GE patch on their jerseys: Vistaprint. Through the multi-year agreement, Vistaprint also will become the “exclusive marketing and design partner of the Boston Celtics,” beginning with the upcoming 2020-21 season. Vistaprint also announced that it will work with the franchise to boost small businesses in the region...
We're in that weird limbo now where no one quite knows what holiday to decorate for. Halloween decorations seem out of place, and jack-o-lanterns have rotted. It's still just a little early to go full-on with the December holidays, but some people are doing it anyway. And Thanksgiving doesn't quite have the decoration-ready nature of…
The robot uprising is here. At least you’d think so if you were paying attention to the T-shirt designs that pop up on social media. That’s pretty much what happened to comedian Jesse McLaren, who posted a T-shirt that he designed himself. Shortly after, he started getting ads from other online shops selling that exact T-shirt...
PPAI, Irving, Texas, announced today that CEO and president Paul Bellantone will step down in March 2021. “The past 20-plus years have been nothing short of extraordinary,” Bellantone said…
