Joseph P. Truncale, Ph.D.

Joseph P. Truncale, Ph.D.

Joseph P. Truncale, Ph.D., CAE, is the Founder and Principal of Alexander Joseph Associates, a privately held consultancy specializing in executive business advisory services with clients throughout the graphic communications industry.

Joe spent 30 years with NAPL, including 11 years as President and CEO. He is an adjunct professor at NYU teaching graduate courses in Executive Leadership; Financial Management and Analysis; Finance for Marketing Decisions; and Leadership: The C Suite Perspective. He may be reached at Joe@ajstrategy.com. Phone or text: (201) 394-8160.

Preparing to Plan: Five Key Questions

It’s no coincidence that high-performing organizations engage in formal planning. These five questions can help gauge your readiness.

A Four-Step Look at Client Value

A magazine detailed a four-step strategy to improve marketing outcomes, specifically at trade shows. Here is how it can add value.

Every Organization Needs an MVP

Upon researching multiple successful companies, it was evident they all share this one trait: most valuable processes (MVPs).

Write It Down!

Despite the prevalence of digital, one tried and true method of planning and keeping track still shines through: the written word.

What's In the Way?

Strategy sessions can reveal familiar patterns and enduring issues. Creating an “issues-based agenda” may clear the path for progress.

Flexibility and a Strong Core

Just as flexibility and core are key to achieving physical fitness, applying these principles to strategic planning leads to success.

The Tyranny of More

When grappling with too many organizational objectives, leadership teams often struggle with prioritization. Here are some tips.

If They Build It, They Will Own It

People support what they help create. When building initiatives to reenergize your team, it’s best to include members in the process.

Creative Thinking and Problem Solving

By utilizing “Zoom Theory” to create a structured way of understanding and addressing problems, businesses can function better.

Planning for Success

For most high-performing companies, they find success because they planned for it. Here’s how.

Overcoming Hurdles

Distinguishing between “A,” “B,” and “C” players often comes down to this important factor. Read more here.

Getting a Handle on Your Time

Removing “clutter” from your day enables productivity. One way to do this is to create an activity log. Here’s how to get started.

Make Time for More Time

Creating a “time budget” with these three steps can help set the course for effective time management.