Mark Jenkins

Mark Jenkins

Mark Jenkins, managing director of Pioneer Balloon Co., has been involved in the promotional products industry for more than three decades. He has led the national sales and marketing efforts of three different suppliers. Jenkins is a road warrior, traveling nationally an average of 36 weeks per year, visiting distributors and participating in trade shows, sales meetings and industry events. A former PPAI board member and chair, he has been active in volunteering, bringing his industry knowledge, perspective and leadership to the table. Visit his website here.

Why You Should Keep Sales Forecasting and Budgeting (Even If It Feels Impossible)

While sales forecasting and budgeting can be a draining process with so many unknowns right now, the positive side is we are now taking a new and closer look at our businesses than during “normal” years. We are spending more time strategizing and being reflective of our businesses and our own careers...

What to Do If You're Dealing With Burnout

It has been a tough year. No matter what kind of success we have had (or not had) as salespeople, work has been harder and the stress level has been off the charts. We need to make sure we are taking some time to take care of ourselves and respond to what comes next...

Time to Shine: Turning Supply Chain Challenges Into Opportunities

We have an opportunity to surpass expectations, but first we need to communicate and set realistic expectations that match the times. Then, humility needs to take a back seat to pointing out how you came through successfully, overcoming unprecedented challenges to make your buyers look great...

Speed Dial: The Benefits of Becoming Your Suppliers' Go-To Distributor

Just as suppliers benefit from knowing more about your business, you can certainly leverage stronger relationships with suppliers to become more of an expert on their companies and operations. Adopting a supplier’s perspective and having a better understanding of their business only makes you a stronger source for your customers...

Why Every Promo Salesperson Should Take Extreme Ownership

The burden of ensuring that your company hits its goals is yours to bear as the sales leader no matter what you’re selling, whether it’s balloons or jumbo jets. With that burden, it just makes sense to take ownership of every business function that can influence your ability to succeed...

Maximize Margin Dollars: Sell, Don’t Shop

Clients can shop on their own on price (and, yes, that is one of our biggest challenges), but the opportunity for you to add value and earn your piece of the pie rests in providing creative and better solutions without busting their budget, while maintaining your target margins and sales budgets...