Mike Brugger

Mike Brugger

Mike Brugger is president of Fully Promoted, a full-service branded products and marketing services business. With nearly three decades of experience in the promotional products industry, he was recognized in the Power 50 ranking of Advertising Specialty Institute (ASI) for his expertise, foresight and compelling results during a time when the industry experienced some of its toughest challenges. Under his leadership, Fully Promoted has ranked among the industry’s largest companies. Fully Promoted is part of the family of brands affiliated with the United Franchise Group, the global leader for entrepreneurs.

And the Award Goes to: Helping Your Customers Drive Sales with End-of-Year Recognition Awards

For employees who’ve reached noteworthy goals and employers who want to inspire more achievement, it’s the most wonderful time of the year: awards and recognition season. From November to January, companies will be giving year-end awards and deciding how to recognize employees over the next 12 months. If you plan, and educate your customers about…

Tips for Selling Ballpoint Pens, a Perfect Promo for Your Clients

As we celebrate National Ballpoint Pen Day on June 10, it’s a good time to reflect on one of the promotional industry’s best sellers. Here’s why I recommend ballpoint pens for cost-effective, memorable branding and why you should suggest them for your corporate clients...

How to Set Up a Company Store for Your Client

Online stores have become so commonplace, you do not need to be a tech whiz to get started. But you do need to understand your client’s goals and how a store can meet them. Just like the store itself, the most critical work happens on the back end—the parts the customer does not see but which are essential to success...

Insider: Why It's Never Too Early to Have an Exit Strategy for Your Promo Business

What happens when your professional goals are met, your business has grown and matured, and you’ve decided to transition out of it? You’ve built your business from the ground up and you have a proven track record of success, which can translate to big resale value—if that’s the way you want to go. Now is the time for you to plan for the future...