Sarah Semple

Sarah Semple

Sarah Semple is the Associate Content Editor for Promo Marketing.

3 Promo Ideas From Disney’s New ’90s Retro Merch Collection

If there’s one thing people love these days, it's anything '90s-related. That's why Disney has teamed up with Oh My Disney for a collection of ‘90s retro merch. The collection includes items inspired by some of the most popular (and beloved) Disney movies of the '90s, and the items themselves are all suitably retro, too...

Instagram for Promo: 5 Ways to Build and Connect With Audiences

Building brand awareness can be hard if you aren’t up to date with the latest business tools, including social media. That's why we’re diving into ways to use Instagram—perhaps the most popular social channel—in order to reach your ideal audience. Instagram is not only a great way to connect, but also a helpful tool for promoting your business...

HBO and Johnnie Walker Create 'White Walker' Game of Thrones Whisky

While many of us may be clinking glasses for all things that come with the beginning of October—pumpkins, scarecrows, haunted houses and scary movies—we couldn’t help but get sidetracked when Johnnie Walker announced its new Game of Thrones whisky, called "White Walker." In collaboration with HBO, Johnnie Walker created the limited edition bottle to celebrate…

5 Ways to Reduce Distractions and Be More Productive

Distractions are everywhere during a typical workday. Add modern technology to the mix, and we're all but set up to be less productive. While it may be impossible to entirely avoid distractions, cutting down on them is the key to better efficiency in the workplace. Here are five ways to reduce your work distractions and boost productivity...

Kodak Looks to Make Itself Cool Again With Forever 21 Apparel Partnership

It’s nothing new to hear that Forever 21 is once again collaborating with a brand on an exclusive apparel line. But what does come as a surprise is the particular brand with whom Forever 21 is collaborating. Vox reported last week that Kodak has teamed up with Forever 21 to create a 26-piece streetwear collection...

Starbucks' New Fall Drinkware Collection: Floral Prints Aren't Just for Apparel Anymore

When we heard creative agency ban.do was collaborating with Starbucks for yet another collection of drinkware and other merchandise, we were expecting autumn leaf designs or maybe even some quirky Halloween-themed items. So we were surprised to see floral prints highlighting the collection, and even more surprised at how well the designs work...

The Kroger Co., America's Second Largest Retailer, Will Eliminate Single-Use Plastic Bags

The Kroger Co. issued a press release this month announcing its plan to eliminate single-use plastic bags by 2025 as part of its Zero Hunger | Zero Waste pledge. The company said it will transition to reusable bags. Kroger isn’t the only company choosing to go more eco-friendly. We’ve covered large companies like Starbucks and Dunkin’…

Let Disney Parks' New Merch Inspire Your Halloween Promotions

We’ve said it before, and we’ll probably be saying it forever at this point, but The Walt Disney Co. knows the ins-and-outs of marketing just as well as they know the key to everyone’s childhood heart. This includes meeting the ever-changing demands of its ever-growing audience. We couldn’t help but notice all of the new…

All In the Logo: How Lululemon Turned Athleisure Apparel Into Work-Appropriate Attire

We’re constantly trying to find new and innovative ways to turn workout apparel into work-appropriate everyday wear. There’s still that one staggering question of “how do we get away with wearing a brand that is so commonly known for being one of the largest athletic/athleisure apparel companies?” Actually, the answer is quite simple, and Lululemon figured it out. It’s all about a new way the apparel company is using its logo...