Sarah Semple

Sarah Semple

Sarah Semple is the Associate Content Editor for Promo Marketing.

Evian Releases New Slogan For the Anniversary of the Fyre Festival Documentary

Over the last couple of years, we’ve been reporting on any news that’s related to the Fyre Festival, which was set to happen in April of 2017. After the two documentaries—from both Netflix and Hulu—released last year, you probably know the name Andy King, the event planner for this disastrous event, and how one of his responsibilities was to have evian water bottles provided for attendees. On the anniversary of the documentary release, evian partnered with King and created a new slogan, “So good you’d do anything for it.”

Five Promo Industry Pros Share Their Best Business Travel Tips

To help make sure your future travel goes as smooth as possible, we chatted with five seasoned travelers in the industry to get their best tips and tricks, advice on what (and how) to pack, and other things to know that might just save you some time and money when you’re traveling for business...

The T-shirt Companies Raising Money for Australian Fire Relief

All over news headlines and social media, we’ve been hearing devastating updates about the bushfires happening in Australia. Numerous donation pages have been set up to help the people, animals and land affected, but in addition, various T-shirt companies are raising money for Australian fire relief...

These T-shirts Are Printed With Scented Ink to Smell Like Bacon, Motor Oil and More

There’s no denying how good bacon smells. And now, this online retailer is selling T-shirts scented like bacon (and a whole bunch of other stuff), so you can go around all day smelling like your favorite breakfast food. Call us crazy, but this is a sweet, or maybe savory, idea. The shirts are printed with a "scent-infused gel application" to...

This T-shirt Uses Augmented Reality to Show Different Designs

It’s no secret that people love to use the filters you can find on Instagram or Snapchat. In fact, we personally love the idea, especially when it means we can put a filter on our face and look completely put together in just a few seconds. It’s genius. Now, the Scandinavian label, Carlings, has taken augmented reality (AR) to a whole new level and launched a T-shirt that uses AR filters to change the T-shirt design.

This Website Is Selling 'Gravy' T-shirts Tie-Dyed With Actual KFC Gravy

We all know at least one person who will argue that the gravy is the best part of the Thanksgiving meal, and now they can even show their love for it with this “Gravy” T-shirt that's tie-dyed using actual gravy. Yep, you read that right. And it's not just regular gravy—it's 100 percent real KFC gravy...

AB InBev Is Using Direct Object Printing to Imprint Label Designs Directly on Beer Bottles

AB InBev is testing direct object printing to imprint labels directly on glass bottles. The new "tattooed" labels are for Beck’s Artist Series, a collaboration between AB InBev’s Global Innovation and Technology Center and six up-and-coming artists. The limited run features nine total designs and 200,000 bottles for U.K. release, showcasing the printing tech...

Beyoncé’s Annual Holiday Merch Collection Proves She’s Still Our Favorite Wrapper

Around the holiday season, there are two things we look forward to most: Starbucks holiday cups and Beyoncé’s annual holiday collection. Starbucks already came through, but Bey kept us waiting. Until now, that is. Her collection is finally here, and this year, it's got all the essentials, like pullovers, hoodies, T-shirts, posters, wrapping paper, blankets and more...

Billie Eilish Launched a Kids Clothing Line

While many people may recognize her for her hit song “Bad Guy,” Billie Eilish is also doing big things with the branded clothing collections she designs herself. Her previous collections have been limited to adult sizes, but that’s all about to change with the launch of a kids clothing line that draws on her signature style...

Starbucks Launches Its Holiday Drinkware Collection

If you’re a frequent visitor to your local Starbucks, then you’ve probably already seen the new “Merry Coffee” cups the company released to compliment its holiday specialty drinks. But, to really get people in the holiday spirit, Starbucks also released its holiday reusable drinkware collection early...