Susan Mintmire

Susan Mintmire

As vice president of business development at AIA, Susan Mintmire brings new Owners to AIA and helps them build their business with confidence.

Create Longevity for Your Promo Business With These Simple Succession Planning Steps for Every Stage of Your Career

At any stage in your career, the goal for every distributor should be to structure a business that’s strong enough to continue when you’re no longer running it. Impending retirement is not the time to slowly run down your company until you’re ready to close shop. When you’ve done the heavy lifting up front, the business is more likely to thrive—making it all the more appealing to your successor when the time is right...