Apparel Accessories

The court case between Adidas and designer brand Thom Browne reached Manhattans's Southern District Court yesterday, where it will be decided whether Thom Browne infringed on Adidas' iconic three-stripe motif with its own horizontal stripe design. Adidas is seeking damages of $867,225, which it claims is the amount it would have made in licensing fees…

The Peach Bowl and the Fiesta Bowl are behind us, but let's take a look at what some of the players received in branded merchandise. There was plenty of apparel and hard goods, but maybe not enough tech for some.

Hot Pockets generally come in two temperatures: ice cold and scalding hot. Often, those temperatures exist at the same time somehow. But, people love them. And for those who want to keep them at their intended temperature, Hot Pockets just collaborated with Columbus Fashion Alliance on a pair of branded cargo shorts with an insulated…

The NFL is investing in a new apparel and footwear brand called NOBULL, which will sponsor the NFL Scouting Combine. According to The Athletic, the league voted last week to invest additional funds into the league's capital fund 32 Equity to then invest in NOBULL. Since NOBULL's founding in 2013, the NFL has invested $96…

After Justin Bieber took to Instagram to complain about an unapproved merchandise line, H&M is pulling all of the products with his face and lyrics on them. "H&M has followed all proper approval procedures, as awe have done in this case, but out of respect for the collaboration and Justin Bieber, we have removed the…

H&M just launched a line of licensed merchandise featuring Justin Bieber's likeness and lyrics. With one of the most famous names and faces in entertainment, it's a pretty safe bet for H&M. The problem is that Bieber himself is saying that he didn't approve the merchandise.

Margaritaville knows the power of good experiential branding and logo placement. So, its decision to become the marquee sponsor of Major League Pickleball shows that the growing sport is a huge opportunity for promotional products.

Musicians have been making their way into the pet product space, with Dolly Parton and Korn vocalist Jonathan Davis starting their own lines of branded products. Now, in a move that seems obvious in hindsight, rapper Snoop Dogg is launching his own "Snoop Doggie Doggs" pet accessories brand.

A crypto company in Miami was planning on handing out branded T-shirts from the crypto platform FTX, but after the company filed for bankruptcy (and its founder continues to fight a legal battle), the T-shirts became a different type of collector's item.

Platforms that support creatives and content producers have been integrating ways for users to sell branded merchandise right within the app. We've seen it across social media, video platforms, music streaming, and now the world of adult entertainment. OnlyFans will start allowing content creators to sell branded merchandise to users through a partnership with the…