Apparel Accessories

How often should you replace your face mask with a new one? That answer depends on the quality and construction of the mask, and also how tough your washing machine is on it. There are a few main factors to consider when determining if a mask is past its useful life...

Frito-Lay is the latest to go all-in on holiday-themed branded merchandise after adding a full line of holiday apparel to its Snacks.com e-commerce store. Have you been looking for the perfect product for the Cheetos fan in your life? Look no further than (of course) a holiday sweater, a scarf, a hat or a Chester…

The Boston Celtics announced that a new company will replace the GE patch on their jerseys: Vistaprint. Through the multi-year agreement, Vistaprint also will become the “exclusive marketing and design partner of the Boston Celtics,” beginning with the upcoming 2020-21 season. Vistaprint also announced that it will work with the franchise to boost small businesses in the region...

We're in that weird limbo now where no one quite knows what holiday to decorate for. Halloween decorations seem out of place, and jack-o-lanterns have rotted. It's still just a little early to go full-on with the December holidays, but some people are doing it anyway. And Thanksgiving doesn't quite have the decoration-ready nature of…

The robot uprising is here. At least you’d think so if you were paying attention to the T-shirt designs that pop up on social media. That’s pretty much what happened to comedian Jesse McLaren, who posted a T-shirt that he designed himself. Shortly after, he started getting ads from other online shops selling that exact T-shirt...

"Among Us" has become a cultural phenomenon, and people want to show off how much they love it. The problem was that InnerSloth, the game’s developer, didn’t have a functioning merchandise store. The page existed on its site, but there was nothing in the store. So, third-party sellers made their own merchandise, and InnerSloth never saw a dime from the sales...

What is it about breakfast chains that create such brand loyalty? Here in Pennsylvania, it's Wawa versus Sheetz. Canadians love their Tim Hortons. Dunkin’s slogan might be about all of America, but Massachusetts natives know it’s really their chain. And they can finally show their “Dunkies” pride thanks to a new line of merchandise, some of which is even customizable...

The e-commerce wave was always coming. Amazon has been active in the on-demand and custom apparel market for years now. It’s no surprise to anyone. But the pandemic has accelerated that shift. Here's a look at how online storefronts are driving business in custom apparel and what's in store for the future...

To help consumers identify the masks that work best, ASTM International, an organization that develops and implements technical standards, is working to set guidelines for how effective face masks should be and how they should be labeled. Companies like 3M, Honeywell and DuPont have been involved in the process. If it happens, the implications are huge...

VF Corp, the parent company of The North Face, Vans, Timberland, JanSport, Dickies and more, has purchased Supreme for more than $2.1 billion. This is interesting not just because it's a huge acquisition, but also because of the branding implications...