Apparel Accessories

Whataburger Is Getting Festive With Holiday Collection, Ugly Sweater
November 11, 2020 at 11:17 am

Whataburger fans have another merchandise option to go crazy over, just in time for the holiday season. The Texan burger chain just released a full line of holiday-themed products like socks, scarves, beanies, “Merry Christmas” table tents and, of course, the all-important ugly sweater. The sweater is really the star of the show. The design…

Our 5 Favorite Promotional Products of the Week: Sticker Packs, Jerseys and More
November 11, 2020 at 10:59 am

Happy Veterans Day! We’re always grateful for the men and women who served in the nation’s military, but today is all about thanking them for their sacrifices. What better way to celebrate a national holiday than checking in on some of the latest and greatest promotional products we’ve seen from around the industry and beyond?...

How Great Decoration Helps Promotional Products Businesses Stand Out From the Competition
November 10, 2020 at 11:35 am

RJ Hagel, manager of global marketing for Goldstar; Tom Davenport, co-founder of Ink Kitchen; and Mike Wilson, vice president of operations for Overture Promotions, joined our own Sean Norris for a panel discussion on how promo businesses can take their decoration capabilities to the next level, and how that can attract more business even when times are tough for customers...

Stouffer's Is the Latest Food Brand to Launch a Whole Merchandise Collection
November 6, 2020 at 1:51 pm

If you are a food service company, whether that’s fast food, pre-made dinners or a traditional sit-down restaurant, you are now much more than that. You’re also now a marketing company. At least, if the trend of heavy promotional marketing and merchandise lines is any indication. At the beginning of the pandemic, restaurants were turning…

USPS Adds Another Brand Collaboration with CASETiFY Line
November 6, 2020 at 1:13 pm

The United States Postal Service is still one of the hottest brands in apparel and accessories. And we discovered that the USPS merchandise store, which it used to raise some precious funds during a difficult year, is robust to say the least. Now the postal service is teaming up with CASETiFY for a new line…

How epluno Used Technology and Relationships to Bring PPE to Those Who Need It Most
November 6, 2020 at 9:22 am

epluno, like most companies, was not prepared for what 2020 would bring. The software, e-commerce and fulfillment company headquartered in Miamisburg, Ohio, has traditionally supported the school, medical and corporate apparel industries with technology and apparel series. At the beginning of 2020, epluno partnered with A+ School Apparel to bring their retail partners a comprehensive…

Update: Under Armour's Direct-to-Consumer Shift Won't Affect Promotional Products Industry
November 4, 2020 at 1:18 pm

Under Armour reportedly announced this week that it will end more than 2,000 existing wholesale partnerships, focusing instead on its direct-to-consumer business. The apparel company reported more than 50 percent growth in e-commerce business during its third fiscal quarter, with a 17 percent increase in direct-to-consumer business...

Why This Bella+Canvas T-Shirt Costs $325,000
November 4, 2020 at 12:18 pm

Bella+Canvas can now gloat that it has made the most expensive T-shirt ever. No, distributors and end-buyers don’t need to suddenly worry about spending a small fortune for a cotton tee. British Artist Damien Hirst, who has done expensive collaborations with brands like Supreme, started a contest to give away one of his own T-shirts…

Our 5 Favorite Promotional Products of the Week: Borat 'Masks,' Label Mistakes and More
November 4, 2020 at 11:50 am

Everybody feeling OK? Did you at least get a few hours of sleep? We’ve been refreshing the news just like everyone else, but it’s good to step away for a second and decompress. What better way to momentarily check out than looking at some fun and creative promotional products? We can’t think of anything more fun and relaxing (except maybe mini golf)...

Even Without Fans in Arenas, WWE Recorded Near-2019 Merchandise Revenue Thanks to E-Commerce Shift
November 3, 2020 at 11:41 am

The WWE has managed to almost completely offset revenue losses from not being able to sell merchandise at arenas by pivoting to e-commerce. The entertainment brand, which faced the same uncertainty as traditional sports unable to perform in front of arenas full of fans, saw e-commerce sales grow from $18.9 million to $27.7 million year-over-year for September...