Apparel

The Top Promo Apparel Trends We Saw at PPAI Expo 2019
January 17, 2019 at 5:38 pm

It’s hard to keep track of fashion developments. Sometimes it feels like right when you get the hang of what's trending, something else pops up. It’s an endless game of Wack-A-Mole. We're here to help...

Disney Parks Goes All In on Purple Merchandise
January 16, 2019 at 1:41 pm

Pantone might have predicted that the Color of the Year is Living Coral, but it seems Disney is banking big on another hue: Potion Purple. According to WDW News Today, Disneyland has ordered a huge supply of Potion Purple goods for its Downtown Disney store...

'Idafornia' Custom T-shirt Sparks Tense Online War
January 15, 2019 at 3:42 pm

Idaho artist Scott Pentzer released his "Idafornia" T-shirt to poke fun at the droves of California transplants moving to Idaho, but what happened next was a furious online debate no one saw coming.

West Virginia University Joins Other Schools in Questioning Alliance With Badger Sportswear
January 14, 2019 at 11:58 am

When the Associated Press last month issued a report detailing shipments from a Chinese labor camp to a U.S. apparel supplier, Promo Marketing looked at higher learning institutions’ decision to part ways with the goods provider, Badger Sportswear, concluding our analysis by mentioning the possibility that other schools might likewise end their alliance. Three weeks…

After First Shirt Sold Out, Jonah Hill Is Back With Another 'Mid90s' Movie Tee
January 9, 2019 at 12:53 pm

Jonah Hill made quite an impact in 2018. He released "Mid90s," his indie movie about skateboarding and youth, to high critical praise, and then he created a T-shirt in conjunction with the film that was applauded for its design. The original T-shirt was a long-sleeve white crewneck with A24 written out in skateboards on the…

2019 Style Preview: 5 Promotional Apparel Trends to Watch This Year
January 9, 2019 at 11:06 am

It’s hard to believe 2018 has already 
come and gone. It feels like just yesterday we were watching the Winter Olympics and fantasizing about what Meghan Markle’s wedding dress would look like. Along with those 2018 milestones, the year was also replete with major promotional apparel trends. For 2019, we expect no shortage of new looks and updated styles...

Gildan Announces ALStyle Partnership With Apparel Wholesalers
January 8, 2019 at 2:46 pm

ALStyle, the merchandise brand purchased by Gildan from Ennis Inc., will now be sold through a select number of wholesale companies within the promotional products space. ALStyle was previously only a retail product sold via licensing agreements, but will now be sold by alphabroder (California, Pennsylvania, Illinois, Georgia and Florida), American T-shirt Company (Hawaii), The…

Blue Generation Introduces Direct Import Sourcing Program
January 8, 2019 at 11:48 am

Blue Generation, Long Island City, N.Y., is introducing Blue Direct, a direct import sourcing program that eliminates the challenges of "import aggravation" by handling every aspect of production logistics for the customer. Customers can choose from Blue Generation's extensive style line-up and running fabrics, and receive fast turnaround and competitive pricing with the assurance of…

College Student Uses Marijuana Merchandise Loophole to Get Around Michigan Laws
January 7, 2019 at 2:08 pm

A month and a day into Michigan's decision to legalize recreational pot usage, Alex Poulos, an enrollee at The University of Detroit Mercy, is using a marijuana merchandise loophole to try to build his Wolverine State-based business. Government officials have not included a date by which anyone can sell the substance, but the budding 22-year-old entrepreneur…