How Brands like Pizza Hut Harness The Idea of 'Newstalgia' For Timeless Promos
July 29, 2021 at 2:03 pm

It’s funny how nostalgia works, at least when it comes to marketing. Look at fashion trends, sports uniforms and business logos. Something hits the scene as the hot new thing, then it becomes the norm, then it becomes old. And then, after a little dormancy, it becomes fresh again as a new generation “discovers” and…

Hooters 'Wing Collection' Continues Trend of All-Over Print and Giant Pillows
July 28, 2021 at 1:59 pm

Right now, there’s a wave of fast food and chain restaurants reinforcing their branded merchandise output. Within that, there are a few trends that we’ve seen almost across the board—things like apparel choices, design elements and semi-ironic products. On one hand, it’s great that restaurants are turning toward promotional marketing as a revenue stream and…

Cheetos and Bad Bunny Launch Adidas Apparel Capsule
July 28, 2021 at 12:24 pm

Chester Cheetah is probably the coolest snack food mascot. He’s just so chill. And those sunglasses? Forget it. It makes sense that he hangs out with cool musical artists like Bad Bunny. Bad Bunny and Cheetos joined forces with Adidas to create the “Cheetos x Bad Bunny Collection by Adidas,” a four-piece apparel capsule that…

Doja Cat Calls Her Own Merchandise Line 'Bad'
July 26, 2021 at 11:28 am

After Doja Cat dropped her "Planet Her" merchandise collection, fans started voicing their complaints on social media over the products' quality and price. Doja Cat herself responded to the criticism, admitting that she thinks the merchandise is "bad."

7 Gold Medal-Worthy Promo Products From the Olympics and Team USA
July 23, 2021 at 1:11 pm

There might not be spectators allowed at the Olympics this year, but there are plenty of people looking to celebrate with branded merchandise. With the Opening Ceremonies now over and the games underway, we listed a few of our favorites from the Tokyo 2020 store and Team USA...

Sock101 Adds Traveling Representative Terrin Conway
July 23, 2021 at 12:18 pm

Sock101, Lee’s Summit, Mo., announced the addition of Terrin Conway as the company’s newest traveling sales representative. Conway also runs her own small business called C., which focuses on sustainable and slow fashion from new and established designers all over the world...

Vantage Apparel Acquires European Corporate Apparel Supplier Lynka
July 23, 2021 at 11:50 am

Vantage Apparel announced it has acquired full-service European corporate apparel supplier Lynka, headquartered in Poland. According to Vantage, the acquisition will make it the largest global supplier and decorator of corporate apparel—offering its decoration services worldwide...