Apparel

Printing Technologies: Why It Pays to Know Your Stuff
August 31, 2023 at 11:09 am

What are the newest printing and decoration technologies transforming the industry today, and how can print distributors leverage them to seize profitable new business opportunities?

Barbiecore, Quiet Luxury, The Perfect Fit – Trends and Tips for Women's Apparel
August 28, 2023 at 7:16 am

Whether a company is looking to outfit its team with a polished, unified look; a festival needs concert merch; or a fitness brand is looking for athleisure to promote its name, there are plenty of use cases where brands or companies need women’s styles. Experts share some of the top trends to keep an eye…

Why Is Lockheed Martin Apparel So Popular in South Korea?
August 24, 2023 at 8:58 am

In South Korea, an unlikely (and currently active) brand is catching on as something of a sleeper streetwear hit: Lockheed Martin. Yes, that Lockheed Martin, the one that makes fighter jets and missiles.

DJ Kygo's Puma Golf Capsule Shows What a Modern Golf Promo Looks Like
August 23, 2023 at 10:24 am

Puma Golf's latest collection with the EDM artist DJ Kygo that's really showing what you can do with a modern golf promo, with eye-catching colors and tie-ins with pop culture elements that in the past might have felt foreign to the buttoned-up golf world.

A First Look at Ralph Lauren's Ryder Cup Golf Apparel
August 16, 2023 at 11:13 am

Ralph Lauren does a pretty good job designing apparel for the U.S.'s premier athletes. The designer brand's Team USA gear for the Olympics is always interesting, and creates influence elsewhere in the apparel world, as other companies look to replicate the mixes of style and athletic function. In the promotional apparel space, golf is a…