Apparel

Why This Minor League Baseball Team's Promotional Jawns Are All on Back Order
June 19, 2019 at 12:57 pm

I'm not exactly Anna Wintour, but I still feel confident in saying one of the biggest fashion trends of 2019 is Minor League Baseball merchandise. Just last week, we delved into the Timber Rattlers hugely successful Udder Tugger merchandise, and we've been keeping a close eye on all the big moves the Traverse City Pit…

MTV Movie & TV Awards Gift Bag Was Promo Heaven For Companies and Recipients
June 19, 2019 at 10:19 am

Like the human versions of millennials, the MTV Movie & TV Awards, at 27 years old, are constantly looking to reinvent themselves and stay fresh. While the ceremony has gone through many category alterations, it has also upped its promo game, with this year’s celebration featuring a gift bag that, thanks to Backstage Creations, left…

Trent Reznor and Netflix Collaborate on Black Mirror Merchandise
June 17, 2019 at 1:41 pm

You probably wouldn't peg a guy like Trent Reznor, the king of intensity behind industrial-rock forefathers Nine Inch Nails, as a guy who loves a good brand collaboration for the sake of e-commerce. But after Reznor collaborated with Marvel on apparel for the movie "Captain Marvel," it's not that surprising. His latest is still a…

HanesBrands Introduces National Park Foundation T-shirt Promotion
June 17, 2019 at 11:49 am

HanesBrands Inc., Winston-Salem, N.C., has introduced its first collection of ComfortWash T-shirts supporting the National Park Foundation in select Walmart stores near nine of our country’s most beautiful and recognized landmarks. Each store will carry one design to promote its regional recreation area. Consumers near Acadia National Park, Blue Ridge Parkway, Grand Canyon National Park,…

Now Nike Has a Stranger Things Apparel Collection
June 12, 2019 at 1:40 pm

Apparel brands have been partnering with movies and TV shows like crazy lately. Vans launched a "Harry Potter" collection, K-Swiss revealed a "Clueless" collection, and now Nike is getting in on the action with a "Stranger Things" collection...

Alternative Apparel Launches New Go-To Collection
June 12, 2019 at 11:13 am

Alternative Apparel, Atlanta, announced the launch of the Go-To Collection, 12 fashion basics positioned as entry points into the premium brand. With the Go-To Collection, Alternative now provides a solution at every price point in the fashion category. The soft, sustainably made, retail-inspired collection includes 10 existing and two new styles, all with competitive pricing.…