Apparel

Sports can lead to huge marketing opportunities for apparel companies. Unfortunately, Under Armour won't be taking home the gold at the Olympic Games in Sochi.

Safeguard Corp., a Dallas-based distributor, recognized Chris O'Connor, the national accounts manager at Philadelphia-based apparel supplier Bodek and Rhodes, with its Above & Beyond Award. O'Connor received the award at Safeguard's annual Vendor Appreciation Reception at the PPAI Expo last month in Las Vegas.

Sure, Google is making eye-computers and Nike bracelets will watch you sleep, but there are plenty of other things happening on the wearable-tech front. Just take a look at the number of design patents filed in recent years.

On the ice-glazed streets of Manhattan [last week], while twiggy women teetered into Fashion Week tents pulsing with bass, a bunch of designers and attorneys gathered at Fordham University’s Fashion Law Institute to talk about patents, cool clothes, and the technology breakthroughs most likely change what we wear in the near future. Here are four big developments to watch:

Boxercraft Inc., Atlanta, made two changes to its sales team. Tod Rastello was hired as vice president of sales while Grace Richards was promoted to national sales manager of the wholesale division.

Baseball jackets and cashmere track pants will vie for the spotlight alongside more traditional evening gowns and fur coats at New York’s fashion week as designers seize on shoppers’ growing penchant for athletic wear.

The fashion world has woken up to a trend that’s driven strong sales at Nike Inc., Lululemon Athletica Inc. and Under Armour Inc. for the past couple of years: increasingly, men and women are trading in jeans for sweatpants, yoga gear and shorts and unapologetically wearing them anywhere and everywhere.

These new, high-tech apparel innovations are crazy, but they might just be the next big things in fashion. Here are five of our favorites. It’s up to you to figure out how to use them for your promotions.

Clothing: it's one of of the most apparent ways we express our personalities. When it comes to corporate apparel, there are more options than ever before. How do you navigate the seemingly endless garments on the market today and make sure your clients are best dressed in 2014?

The Academy Awards are fast-approaching, and who doesn't like to have a little fun at Hollywood's expense? Here are 3 products that are sure to win the award for "Best Oscar Party."

Bangladesh's ready-made garment exports are continuing to soar, rising by nearly 20 percent in the first-half of the current fiscal year despite ongoing political uncertainty, labor unrest and factory safety issues.

Apparel exports climbed to $11.9 billion in the six months from July to December, up from $9.95 billion a year earlier—and exceeding targets set at $11.28 billion.

Under Armour's house just got a lot bigger. The Baltimore-based sports apparel company announced Tuesday that it has signed the University of Notre Dame, one of the nation's most popular college football programs, to a 10-year exclusive deal to design and supply clothing, footwear and equipment for all of the school's men's and women's varsity teams.

The deal, which Notre Dame called the largest ever in college football, comes a day after Under Armour's headquarters in Locust Point was decorated with banners welcoming Texas A&M quarterback Johnny Manziel to its house.