Apparel

Cap America Hires New Representation for Missouri and Kansas
March 8, 2022 at 9:02 am

Cap America Inc. announced the addition of MW Reps to the company’s multi-line sales representatives. MW Reps is a supplier rep agency in the promotional products industry that will serve Cap America customers in Missouri and Kansas. MW Reps consists of Bryan Mercer and Jennifer Kruger, who together have over 40 years of sales experience...

LA Kings Team Up With E-Sports Brand for Co-Branded Merchandise Drop at Arena
March 3, 2022 at 11:06 am

The gap between e-sports and traditional sports has been shrinking. At this point, they're often sharing arenas, fanbases and now even merchandise, as the Los Angeles Kings just collaborated with the e-sports brand FaZe Clan for special edition co-branded merchandise that will only be available in person at a Kings game...

SanMar Debuts New Innovations in Sustainable Apparel
March 2, 2022 at 10:15 am

SanMar recently introduced the Port Authority C-FREE product line, a range of carbon neutral styles. The announcement, which represents a new partnership with Carbonfund.org Foundation, marks the company's most recent step in putting its commitment to environmental sustainability into practice...

Phoenix Suns Introduce Line of Merch Designed by Players
March 1, 2022 at 10:30 am

The Phoenix Suns are giving players a chance to take their fashion sensibilities a step further by letting them design their own merchandise as part of a line called Valley Threads. The series starts with Suns player Cam Payne, who designed a hoodie featuring a quote his pastor told him on Draft Night in 2015. Proceeds will go to Phoenix Suns Charities...

Liquid Death Mountain Water Is Betting Big on Branded Merchandise
February 28, 2022 at 1:03 pm

Liquid Death Mountain Water's 2021 branded apparel sales passed $3 million, a huge increase from $700,000 the year before. Founder and CEO Mike Cessario said that more than half of direct-to-consumer purchases in 2021 also included a product from Liquid Death's online store, and made clear the company is fully buying into branded merchandise...

Former Competitors InkSoft and Printavo Acquired in Private Equity Deal
February 18, 2022 at 10:26 am

InkSoft and Printavo, a pair of cloud-based software providers for the decorated apparel and promotional products industries, were acquired yesterday by PSG and Blue Star Innovation Partners, both private equity firms. Former competitors, InkSoft and Printavo offer similar services. Terms of the deal were not disclosed...