Athletic and Sportswear

Design Startup Releases 'Sesame Street' Athleticwear Line
November 13, 2019 at 10:24 am

"Sesame Street" is such an American institution at this point that just about every generation has some sort of connection to its characters. Because of that, anything related to the Street has a large base of potential customers. So, design startup Spooler's new line of "Sesame Street" athleticwear perfectly pinpoints a convergence of nostalgia branding…

Puma's Tetris Apparel Line Has Some Killer Design Features
October 22, 2019 at 2:34 pm

Tetris is one of those nostalgic games that no matter how many times you play it, it’s never not frustrating when you place a puzzle in the wrong spot. But, that’s what makes it a classic and forces you to really focus and think quickly. For all the Tetris fans and gamers alike, Puma has teamed up with Tetris for a branded apparel collection that’s bound to bring you back in time!

Forbes Announces Most Valuable College Apparel Deals
September 18, 2019 at 1:02 pm

It might be college football season, but there's a competition taking place off the field, and that's on apparel deals. Forbes recently revealed the top 10 most valuable college apparel deals, and UCLA is at the top of the list with its lucrative Under Armour apparel contract. The list used the average annual value of product and cash allowance to make its calculations. The product allotments are also measured at wholesale prices, since universities purchase large amounts of apparel at wholesale...

Toronto Raptors Launch Branded Hijabs Inspired by Muslim Women’s Team
September 16, 2019 at 2:10 pm

This has been a year of firsts for the Toronto Raptors, who in the spring captured the first Eastern Conference and NBA titles in team history. Now, the Canadian club will look to accomplish another first, becoming the first NBA team to offer branded hijabs in a bid to be more inclusive. The Hijabi Ballers, a Muslim women's team, served as the local inspiration for the Raptors to make history through the items...

New York Tourism Board Lands Deal With Nike for NYC Logo Apparel
August 21, 2019 at 11:10 am

Nike is teaming up with New York City to license its NYC logos in exchange for a cut of the sales. The city Franchise and Concession Review Committee approved a two-year licensing agreement last week that gives Nike the ability to brand its apparel and footwear with notable New York City logos and emblems...

Ralph Lauren's 2020 U.S. Open Uniforms Are Made From Recycled Tennis Ball Cans, Plastic Bottles
August 21, 2019 at 11:10 am

It seems Polo Ralph Lauren struck the perfect balance of sustainability and style with its 2019 U.S. Open ballpersons uniform. According to Forbes, each outfit is made from an average of seven recycled plastic bottles converted to a recycled poly-fiber. The brand also plans to use Wilson tennis ball cans recycled from this year's event for the 2020 uniforms...

The 3 Coolest Features in Nike's New SpongeBob SquarePants Branded Shoes
August 7, 2019 at 3:14 pm

Branded shoe collaborations have been popping up everywhere, and we’re really not mad about it. So far, each one has had its share of cool design elements behind it. Today, we’re covering the Kyrie Irving and SpongeBob SquarePants collection from Nike, and there are some fun features and other reasons that these branded shoes will be flying off the shelves on August 10...

This Apparel Line Is Designed to Fix Your Posture For You
July 17, 2019 at 12:02 pm

Having good posture feels impossible. Sure, you can go to the chiropractor or take yoga classes as often as you want, but it seems like the slumps always win. If you feel like you've tried everything to open up those shoulders and straighten that spine,…

These Are the Minor League Baseball Teams That Sell the Most Merch: Here's Why
July 10, 2019 at 12:58 pm

In 2019, we've become increasingly obsessed with Minor League Baseball merchandise, and it turns out we're not the only ones. The MiLB just announced 2018 was a record year for sales, and it gave a breakdown of the top 25 teams making waves. According to, Minor League Baseball had a banner year in the…