Computer & Electronics

The Xbox Walkman Is a Past-Meets-Present Promotional Campaign
January 23, 2023 at 11:00 am

Kids these days probably don't know what a Walkman is, but Microsoft still combined the past and present of tech by creating a Walkman modeled after the Xbox Series S console. And, get this, kids: It really plays cassette tapes.

Seven Measures for Technology ROI
December 19, 2022 at 10:15 am

Here are seven measures leadership teams can use to guide discussions regarding new technology and lead to more informed decisions.

People Are Collecting T-shirts from Disgraced Crypto Firm FTX
December 16, 2022 at 10:48 am

A crypto company in Miami was planning on handing out branded T-shirts from the crypto platform FTX, but after the company filed for bankruptcy (and its founder continues to fight a legal battle), the T-shirts became a different type of collector's item.

PromoStandards Announces Hack-A-Thon Winning Teams
November 22, 2022 at 8:00 am

Out of seven teams encompassing more than 50 participants and representing 33 companies from around the world, PromoStandards announced the official first-place and runner-up teams for its inaugural virtual Hack-A-Thon. In September of this year, PromoStandards hosted the Hack-A-Thon, sponsored by Essent. The event consisted of cross-functional teams that used PromoStandards protocols, allowing them to…

The Future of iPhone Chargers: USB-C, Lightning or Wireless?
October 27, 2022 at 11:05 am

Thanks to new standards in the European Union, however, Apple will finally be forced to create iPhones with USB-C ports rather than its proprietary Lightning charger. But, could the future of the iPhone be completely charger-less?

Stellar Brands for Spectacular Gifting
October 10, 2022 at 10:50 am

Can’t wait to spread a little joy this gifting season — and beyond? While all eyes right now are on year-end giving, opportunities to build connections with employees and customers happen throughout the year, from recognizing employee milestones to expressing customer/partner appreciation to nurturing prospective client relationships. (1) For anyone wanting to make a big…

The Power of Utility: The Most Effective and Valuable Promo Products are the Most Useful
October 3, 2022 at 10:59 am

With so many promo product options to choose from, you want to maximize your financial investment by selecting a product that would be valued, used daily and effectively supports your critical brand building. The first step is to consider what matters most to the end-users. What compels them to hold on to your promo product…

How to Perfect Your Social Media Presence
July 1, 2022 at 8:41 am

Social media is an ever-changing landscape, and it can be challenging to determine how to leverage these platforms to help grow your business. We sat down with supplier partner, PromoKitchen Chef and social media all-star Charity Gibson to get her best practices for building a social media presence. Here are three key takeaways from our conversation...

10 Mistakes Promo Distributors Make With Their Websites
June 30, 2022 at 11:20 am

Your website is open for business 24/7, and it must quickly communicate to your ideal client that you understand their needs and wants, that you speak the same language and that they can trust you with their projects. If you’re interested in improving your distributor website, start by identifying what needs to be fixed. Are you making any of these mistakes?...

Spector Vision Augmented Reality
June 23, 2022 at 10:16 am

With the new 2022 Summer Ora collection comes some very exciting news! We have implemented a brand new and exciting feature called Spector Vision. This augmented reality tool will allow you to experience branded merch like you never have before. We are blurring the lines between a physical and digital experience by pairing each Ora product with its very own augmented reality code...