Computer & Electronics

5 Tips for Better Product Videos, Ranked from Least to Most Expensive
April 11, 2016 at 2:58 pm

It’s no secret that video marketing totally has exploded. It’s pretty much become an absolute necessity for all businesses, even if they are traditional brick-and-mortar stores. A few years ago, you could get away with any kind of video quality because you might be only one of three companies on YouTube or Vimeo. Now that…

Using Technology for a Good Cause
April 8, 2016 at 2:57 pm

I love my smartphone, and I bet you do, too. We use these devices for work and play, taking photos of our kids and sending emails to our customers without missing a beat. I bet some of you are reading this on your phones right now. As much as modern consumer technology enables us to…

Apple Transitions from Plastic to Paper Bags
April 7, 2016 at 3:18 pm

As more cities and states are moving toward banning single-use plastic bags, tech giant Apple has decided to ditch them, too, instead choosing to give customers paper bags. 9to5 Mac published a message sent to…

SideStep App Lets Music Fans Skip the Long Merch Lines
March 24, 2016 at 3:14 pm

People love picking up T-shirts from concerts. Not only is it a way for fans to show how much they love a group or artist, it also is a keepsake that commemorates a fun evening. However, those lines at the merch stand after the show can be heinous. To stop this, an app called SideStep…

Fossil Plans to Unveil More than 100 Wearable Products
March 15, 2016 at 3:33 pm

According to 24/7 Wall St., accessory maker Fossil Group Inc. announced plans to introduce more than 100 wearable products spanning eight different brands. The products will be released in time for the 2016 holiday season for Chaps, Diesel, Emporio Armani, Fossil, Kate Spade New…

3 Free and Easy-to-use Social Media Tools Perfect for the Promo Industry
March 14, 2016 at 4:13 pm

Hi there, Promo Marketing audience! I’ll get to the tools in a quick second, but I wanted to introduce myself first. My name is Mandy Kilinskis. I’m the content and social media manager for distributor Quality Logo Products, Aurora, Ill. I’ll be here monthly to share practical tips on digital marketing. Enough about me—on to the…

iClick Announces New Regional Sales Manager
March 14, 2016 at 3:48 pm

iClick, Seattle, announced that Cynthia Troiani will represent the tech supplier as a regional sales manager for the South territory. This territory includes Texas, Oklahoma, Arkansas, Louisiana, Mississippi, Tennessee, Alabama, Georgia, North Carolina, South Carolina and Florida. Troiani, a 15-year veteran in the promotional marketing industry, brings to iClick a distributor and supplier background. “We are…

Should You Upgrade to QuickBooks 2016?
March 11, 2016 at 4:02 pm

Question: Is it time to upgrade to QuickBooks Premier 2016? Answer: QuickBooks Premier 2016 was released in November 2015. Every year when software comes out, it takes time for the bugs to get worked out, and Premier 2016 is no exception. It's wise to wait a few months after the initial release to upgrade. My…

New Scribble Pen Replicates Any Color with Scanner
March 1, 2016 at 4:50 pm

For those of you who answer the question, "What's your favorite color?" with "rainbow," there may finally be the perfect pen for you. The Scribble Pen uses a special ink cartridge and scanner to replicate any color with both a ballpoint pen tip and stylus tip for tablets. According to Mashable, the Scribble Pen allows…

5 Ways to Improve Your Use of Microsoft Outlook
February 23, 2016 at 6:45 pm

For many of us, we use Microsoft Outlook more than any other software. yet we rarely take the time to brush up on our Outlook skills. Bad habits are ingrained, and our knowledge of Outlook largely is based on when we first started using Outlook. Most of us never took a class and probably haven’t…