Computer & Electronics

The college football bowl games have been announced, and players and coaches are preparing for what will be, for many, the last game of the season. If that wasn't enough for the players to look forward to, the giveaways they'll receive from sponsors are impressive as well. Bleacher Report ranked some of its favorites, but here are what…

Promo Marketing's Video Battle pits two industry videos against each other for the chance at the ultimate bragging right: Being declared our readership's absolute favorite. (Next up: I'm looking forward to a plan-free weekend after Thanksgiving and all of its related traveling.) Last week, Webb Company took down the reigning champ, and will now face…

Coca-Cola and restaurant company HMSHost, Bethesda, Md., launched a campaign to bring holiday cheer in the form of gifts and promotional products to travelers at airports across North America. As part of the HMSHost Holiday Elves and the Instant Stocking Stuffer campaigns, elves will surprise customers with gifts from Dec. 4 through Dec. 11, according…

Your employees are a big part of your business’s success story. So, understandably, you want to make them feel appreciated. A special and memorable gift is a great way to show your thanks for all they do. Why don’t you take advantage of the gift giving season to wow your staff with clever employee gift…

Emperor, Green Lane, Pa., announced the opening of a new office in the U.K. Based in Middlesex, minutes away from London's Heathrow airport, Emperor's newest location is in the heart of the robust U.K. market. Emperor, a promotional electronics supplier with headquarters outside of Philadelphia and a factory in Shenzhen, China, grossed more than $3…

In November 2013, Athos closed a $3.5 million seed round. It added another $12.2 million in a Series B raise in August 2014. Now, the next-generation fitness apparel and wearable technology company has announced a massive $33.5 million Series C round of funding led by Social Capital. The newest raise includes participation by its manufacturer,…

Fossil, Richardson, Texas, said it will acquire Misfit, a wearable technology startup that focuses on fitness trackers, for $260 million, according to CNET. Misfit, founded in 2011, makes activity monitors and home products, like sleep monitors and smart bulbs, according to The Verge. The company also has partnerships with other brands, such as Speedo and…

Hirsch Gift Inc., Houston, has expanded its Branded collection to include Logitech and Targus computer and tablet accessories. Logitech introduced the computer mouse into the retail market in 1981, and has since manufactured more than 1 billion mice. Hirsch Gift Inc. now carries Logitech computer mice, iPad cases, wireless presenters and wireless keyboards. Targus pioneered…

Logomark, Tustin, Calif., announced that it has partnered with Pisen, Shenzhen, China, to bring Asia’s largest retail power bank brand to the promotional industry. “In today’s mobile-dependent world, Pisen power banks are perhaps one of the most relevant corporate promotional items we have yet to…