Computer & Electronics

YouTuber Sadie Aldis is doing now just hit 1 million subscribers. Aldis’ merchandise store is pretty much what you’d expect: There are beanies embroidered with her logo, branded smartphone cases and a (reasonably affordable) hoodie. But what really stands out is the “digital merchandise” Aldis is offering in addition to the physical products...

With buyers turning to the internet to look for promotional products providers, your website can be your main source of new business. That’s why tracking its performance is essential if you want to realize its potential in driving traffic, leads and sales...

Instagram is expanding its e-commerce platform for creators, making it easier for them to sell their branded merchandise and creating what Facebook CEO Mark Zuckerberg calls a “creator middle class.” Certain users could sell products directly on Instagram for a little while now, but this expansion will bring full “creator shops” and...

The popularity of online marketplaces like Amazon.com, eBay, and Etsy has continued to grow each…

Major brands have been scaling back their logo designs to simplified, flatter styles that evoke the past and look good on mobile devices. The desire might have been mobile-first, but these minimalist designs create new opportunities for creativity on physical promotional products, too...

Weezer wants to clean your floor. Well, actually, the band wants to let a Roomba clean your floor. To be even more specific, they want a branded Roomba that looks like a Weezer CD to clean your floor. That way, you have even more time to listen to the band’s new music. Introducing: the Wroomba (the W is silent)...

In partnership with Uniqlo, Nintendo launched a new line of "Animal Crossing" merchandise that is available both in the game and in the real world. In the digital world, the products will be available on a special island that even looks like the inside of a Uniqlo store...

In the midst of a global pandemic, one thing remains constant: Otter Products, Fort Collins, Colo., will close its doors in all global locations for a day of volunteering—safely in-person and virtually. In partnership with the OtterCares Foundation, closed2open pauses all Otter Products operations around the world for one day to allow employees to make…

In the promotional products business in particular, the online component of marketing is hugely important for growing your client base and sales. There are three reasons why internet marketing is critical to the success of your promo business. Let's look at those reasons and how you can use them to your advantage...

Fiat debuted a special edition of cars that include Google Assistant technology, complete with Google branding throughout and a promotional “welcome kit” for buyers. The Fiat 500 “Hey Google” line of vehicles feature Google technology throughout, like a dashboard touchscreen and Bluetooth connectivity for things like...