Custom Apparel

How to Enroll as a University Distributor
July 19, 2016 at 2:25 pm

More than 20 million people enrolled at colleges and universities this year, according to the National Center for Education Statistics. If that’s not enough of an incentive to find postsecondary education clients, Statisa estimated that the number will rise by about 3 million over the next decade. And even more, there are endless opportunities at…

Mall Tells Vendor to Stop Selling T-shirts Protesting Police Brutality
July 14, 2016 at 6:21 pm

A T-shirt vendor at the Cherry Hill Mall in Cherry Hill, N.J., found himself in the center of controversy after he sold T-shirts that he claimed were in protest to police brutality. Amir Miller, who was operating a T-shirt kiosk in the mall, sold T-shirts that read, "This has to stop" and depicted two stick-figure…

BIC Graphic Launches PrismMax Imprint Technique
June 16, 2016 at 3:38 pm

BIC Graphic, Clearwater, Fla., has launched its PrismMax four-color transfer method, capturing the sharpness and different shades of artwork while preserving the negative space without a sticker-like appearance. There currently are 256 products in the Norwood by…

5 Reasons Chance the Rapper is a Marketing Genius
June 15, 2016 at 3:43 pm

At this point, if you haven't heard of Chance the Rapper, you're living under a rock (no offense, Dad). 2016 has been the year of Chance the Rapper, and I'm not upset about it. From his new album "Coloring Book" to his line of Chicago White Sox hats (they sold out before I could even…

The Republican National Convention Selects Official Merchandiser
June 9, 2016 at 2:58 pm

While the merchandise provider for the Democratic National Convention was chosen months ago, the Cleveland 2016 Host Committee selected its official merchandise provider for the Republican National Convention yesterday. According to Crain's Cleveland Business, Mogadore, Ohio-based ASW Global was chosen as…

UCLA, Under Armour Sign NCAA Record $280M Sponsorship Deal
May 25, 2016 at 2:43 pm

This week, UCLA and Under Armour announced a $280 million sponsorship deal over 15 years, making it the largest college sponsorship ever, according to The New York Times. The three largest power players in the sportswear arena—Under Armour, Nike and Adidas—have been signing progressively larger…

Is this Olsen Twins-inspired T-shirt Illegal?
May 23, 2016 at 1:54 pm

From copyright laws to trademark regulations, it's important to do your homework when it comes to designing promotional products. However, most distributors probably haven't considered potentially violating rights of publicity. That exact problem has landed retailer Nasty Gal in hot water, according to The Fashion Law. Nasty Gal sells a shirt that reads, "You're the Ashley…

Rapper Sells Fully Customizable Merchandise
May 16, 2016 at 5:38 pm

Hip-hop artist Chance the Rapper just released his new mixtape, "Coloring Book," and to commemorate the release, he put new merchandise items on his Web store. What's interesting, however, is that all of the items are fully customizable. Chance…

Try Patterns and Prints: I Double-Dog Dare You
May 11, 2016 at 6:26 pm

Prints make it easier to mix different colors, textures and fun into one cohesive look. They breathe a touch of life into an outfit. Of course, I get it. Patterns can be overwhelming. They are bold statements. And they are, perhaps, even bolder statements in the promotional products industry. But there are plenty of ways to incorporate them into a promotion without overdoing it...

Minnesota Residents Flood Market with Prince Merch
April 28, 2016 at 4:51 pm

The world lost a musical and cultural icon when Prince passed away. From the outpouring of grief and tributes, it was obvious that he left a lasting impact on so many people…