Custom Apparel
November 30, 2015 at 2:34 pm
The biggest football game in Alabama took place took place on Nov. 27, and the aftermath means big things for some Alabama stores. The winning team’s fanbase undoubtedly will flock to retailers to buy shirts, hats and other specialized memorabilia commemorating the win. Bama Fever/Tiger Pride, Dothan, Ala., is just one of the businesses that…
November 19, 2015 at 4:57 pm
A group of Georgetown University student-athletes have voiced their opinions on sweatshop conditions by covering the Nike logos on their sneakers with tape. Georgetown has a partnership with Nike, which means that athletes usually are seen wearing Nike or Jordan branded…
November 18, 2015 at 6:04 pm
The White House aspirations of Sen. Bernie Sanders have inspired a new underwear company that mixes pop culture and politics. "Bernie's Briefs" is the brainchild of Alexandra MacLean, Nick Sherman and Todd Bailey. The three work at KSE Partners, a strategic communications and government…
November 18, 2015 at 4:39 pm
In November 2013, Athos closed a $3.5 million seed round. It added another $12.2 million in a Series B raise in August 2014. Now, the next-generation fitness apparel and wearable technology company has announced a massive $33.5 million Series C round of funding led by Social Capital. The newest raise includes participation by its manufacturer,…
November 18, 2015 at 4:27 pm
If you were traveling through time or enjoying an epic adventure with dragons, what type of alcoholic beverage might you drink at the end of the day to recount your exploits and relax with your fellowship? It just might be one of the creative liquors the husband-and-wife team at Binary Winter Press created, incorporating unique…
November 17, 2015 at 4:03 pm
FIEL–Fairdeal Import & Export Ltd., Orlando, Fla., announced the addition of embroidery to its available decoration methods. Distributors can now choose among screen printing, heat transfer printing and embroidery when purchasing decorated products. “We are adding embroidery to our operation because we want to provide our customers with a wider array of decorating options,” said…
November 11, 2015 at 3:44 pm
Those who can’t get enough of Bernie Sanders can now “feel the Bern” all over their upper bodies. Raygun, an irreverent clothing shop in Des Moines, Iowa's East Village, just released a shirt covered from sleeve to sleeve with cutouts of the Vermont…
February 1, 2014
According to IMG Worldwide, a marketing, licensing and media rights firm, college sports has the largest fan base of all sports, with 190 million fans. College campuses use promotional products to support their athletic and academic branding strategies, recruit individuals and incite action from constituencies, among other goals
December 11, 2013
Pantone chose Radiant Orchid as the color of 2014. Here are nine ways to use the floral hue in the New Year.
September 4, 2013
Next week is Promo Marketing's Power Meeting event in Nashville. Here are 3 corporate styles to make everyone feel like a high-powered salesperson.
