Direct Mail

Industry Veteran Les Dorfman Joins iPROMOTEu as Senior Vice President
October 3, 2019 at 11:49 am

iPROMOTEu, Wayland, Mass., has announced that industry veteran Les Dorfman has joined the company's executive team as senior vice president. In his new role, Dorfman will manage and accelerate iPROMOTEu's recruiting efforts. Dorfman will hire and oversee several business development managers throughout…

USPS Gets Approval for 10% Stamps Price Increase, Largest Since 1991
November 21, 2018 at 12:02 pm

A visit to the Twitter account of the U.S. Parcel Service (USPS) reveals that the agency will be delivering nearly “16 billion pieces of cheer this season,” an impressive haul that will certainly include a few petitions to good old Saint Nick. Those letters will be enjoying their last hurrahs as 50 cent wayfarers to…

Amazon Is Mailing a Print Catalog—Are You?
November 8, 2018 at 1:15 pm

Thanks to the business acumen of founder/chairman/CEO Jeff Bezos, Amazon, the Seattle-based behemoth, has enjoyed quite a 24-year existence and has not left many boxes to check off in its quest for complete commercial domination. The latest stroke of economic bravado comes in the form of the company’s first-ever print catalog for holiday toys, which…

Possible USPS 'Forever' Stamp Cost Increase Would Mark Agency’s Largest Bump
October 11, 2018 at 1:51 pm

Times being what they are, stamps do not receive enough press, much to the dismay of philatelists everywhere. However, come January, the affixers could become a sticky subject, as the board of governors for the United States Postal Service (USPS) yesterday sought permission from the Postal Regulatory Commission to up the cost of a First-Class…

New Company Links Direct Mail and Online Data
February 28, 2017 at 1:39 pm

Have you ever noticed that after shopping for, let's say, a new pair of shoes, you notice ads for the exact shoes you were looking at pop up on social media? That's no coincidence. When you shop around for certain items, cookies track what you're looking at. PebblePost is using that same idea to allow…

Catnip-infused Direct Mail Is Real and It Works
December 19, 2016 at 2:53 pm

The best way to create a sure-fire promotion is to give out a product that the end-users will actually use and keep. Or, if you can't do that, give them something they'll have to pry from the clawed clutches of their cats by sending them catnip-infused direct mail. Yes, this is real. The American Genius…

USPS Announces Holiday Shipping Deadlines, Price Increase
October 13, 2016 at 5:51 pm

The U.S. Postal Service (USPS) today announced the deadlines for shippers to ensure that their products and packages reach their destinations within the U.S. by December 25. According to Fox 6, the deadlines are as follows: USPS Retail Ground: Dec. 15 USPS First Class Mail: Dec. 20 USPS Priority Mail: Dec. 21 USPS Priority Mail…

BIC Group CEO to Retire
February 19, 2016 at 6:57 pm

BIC Group, Clichy, France, announced in a press release that the company's CEO, Mario Guevara, has decided to retire. The board of directors will propose two options—to combine the chairman and CEO functions, and to nominate chairman of the board Bruno Bich as chairman and CEO. One of Bich's responsibilities would be to continue to develop…