Distributor News

CounterPoint Hires Crockett as Product Specialist
April 12, 2011

CounterPoint has hired Mark Crockett as a product specialist. In this position, he is responsible for cultivating and servicing new and ongoing accounts, building relationships with distributors and helping them make the best product selections to meet the needs of their customers.

5 YouTube Marketing Tips for Better Engagement
April 12, 2011

In addition to its incredible success as the de facto portal for video uploads and viewing, YouTube is itself a community. For brands, it provides additional viable opportunities to spark discussion with followers. It's a place to build relationships and create a space for users to converse with each other about branded content.

Ninety Percent of Marketers Believe Social Media to be Important
April 11, 2011

Debate in the business marketing and advertising world has continued over the actual utility of social media to companies. Does it really create consumer engagement and produce a significant return on investment, or are companies just sending out content that no one reads?

iPROMOTEu Announces Winners of Dunk Fest 2011
April 8, 2011

Dunk Fest 2011 officially came to an end Monday night. The overall winner of Dunk Fest 2011 was Timothy Gladden, manager of affiliate services for iPROMOTEu, correctly choosing the UConn Huskies to win the championship game.