Distributor News

Bridgeport, Connecticut-based Prime Line announced it recently hosted a tour of its headquarters and factory for distributors. The tour was sponsored by Specialty Advertising Association of Greater New York (SAAGNY).

Can companies generate leads and sales from social media? That’s the number one question on the minds of marketers and their agency partners in the Social Media Age.

A new report from Zuberance shows that companies are making their cash registers ring now by harnessing the power of social media and Brand Advocates. One example: a leading DVR company is getting 4.8% conversion to sales by energizing its Advocates. That’s more than 10 times higher than most sales conversion

To small-business owners, it can seem like every deal offered by the government comes with much head-scratching and a ton of paperwork.

The latest example is a tax credit offered in the new federal health-care law to encourage small businesses to provide insurance for employees.

Due to the recent flooding in Nashville, Tennessee-based distributor Goldner Associates has been unable to use its headquarters office building since close of business on April 30. The company is reporting electricity has been restored to the area, but police

It’s a brand new week, which means it’s time for Mashable’s guide to upcoming social media and web events, parties and conferences. For more upcoming event listings, check out Mashable’s Events section.

Is your event not on this list? Contact us at least one month before your event to establish a media partnership. Mashable’s Weekly Social Media and Marketing Event Guide is proudly supported by Eventbrite, the Web’s Event Marketplace.

Dear Karen: How can I research my competitors?

Answer: Use Google to set up alerts that tell you when your competitors are in the news. Also explore rivals' websites and other places — newspapers, blogs and consumer reviews — where they are being discussed, said Todd Foulks, vice president of a New York investor group.

Try to get their credit reports from Dun & Bradstreet, and see what the reports tell you about their finances. Attend local and regional business events and meet your competitors face-to-face. "Get to know them," Foulks said, "and instead of being competitors, they could become partners in a strategic alliance.

Linda Hamrick has joined the Mason, Ohio-based Touchstone team as a senior account executive. Hamrick comes to Touchstone as a certified advertising specialist (CAS) with 25 years of industry experience, including previously owning her own promotional products business.  

The reccession—after two years of near-constant media coverage, it's become something that comes off as filler content from press outlets. Another story about high unemployment numbers.

You've heard passengers' horror stories about sitting for hours in a parked metal tube with crying babies, clogged toilets and rationed snacks. The Department of Transportation hopes they will become faded memories for air travelers after new, more aggressive passenger protection rules go into effect Thursday.

The food industry and major business groups, including the U.S. Chamber of Commerce, are threatening to withdraw support for a long-pending bill to improve food safety, saying they are upset by a proposed amendment that would ban bisphenol-A, a controversial chemical, from food and beverage containers.