Eco-Friendly

Charles River Apparel Releases New Outerwear Made From Recycled Polyester
September 15, 2021 at 12:14 pm

Charles River Apparel, Sharon, Mass., has introduced two new outerwear styles that reflect its commitment to developing sustainable products: the Lithium Quilted Hooded Parka for women and Lithium Quilted Hooded Jacket for men, both made of 100% recycled polyester, an eco-friendly fabric made using the yarn of recycled polyethylene terephthalate (PET) bottles. PET is a…

This Apparel Company Is Turning Air Pollution Into Screen Printing Ink
September 15, 2021 at 10:50 am

Pangaia, the apparel brand, has taken the sustainable sweatshirt to new heights by using screen printing ink made from air pollution. The stylish comfortwear line already uses minimal ink for small logos on its products. And what little ink it does use is made from turning carbon emissions into what the company calls “Air-Ink"...

Fluid Branding's Miles Lovegrove and Kyle Scott on 'A Tree With Every Order,' Reimagining Sustainability in Promo
September 8, 2021 at 12:34 pm

Fluid Branding wants to plant one million trees. The distributor recently launched its "A Tree With Every Order" program, an initiative that reimagines the way promo businesses can work toward a more sustainable and socially responsible industry. Fluid's Miles Lovegrove and Kyle Scott joined the show to tell us how it works, why it matters and why it's smart business...

The Internet Is Freaking Out About the 'Cotton Tote Crisis' (But Should It Be?)
September 2, 2021 at 1:24 pm

The New York Times recently published a story that included some alarming statistics about how tote bags might not be the eco-friendly cheat code that some people think they are. And, of course, most of Twitter was talking about it. But is the "Cotton Tote Crisis" based on misinterpreted data?...

alphabroder | Prime Line Launches Green Team Initiative
September 1, 2021 at 12:55 pm

alphabroder | Prime Line announced the launch of its Green Team Initiative as the company journeys down a new path with the ultimate goal of creating an environmental, social and governance corporate platform that is both meaningful and measurable...

This $110 Black T-shirt Is Made With Algae-Based Dye
August 4, 2021 at 12:02 pm

UK-based clothing designer Vollebak, which bills itself as making "clothes for the future," created a black T-shirt dyed with algae, which naturally produces oxygen and absorbs carbon dioxide. Many black dyes are made with a material called carbon black, which is produced by burning petroleum to create a powder used in pigments...

How Brands like Pizza Hut Harness The Idea of 'Newstalgia' For Timeless Promos
July 29, 2021 at 2:03 pm

It’s funny how nostalgia works, at least when it comes to marketing. Look at fashion trends, sports uniforms and business logos. Something hits the scene as the hot new thing, then it becomes the norm, then it becomes old. And then, after a little dormancy, it becomes fresh again as a new generation “discovers” and…

Why Some Major U.S. Sports Stadiums Are Switching to All-Aluminum Drinkware
June 29, 2021 at 12:33 pm

Stadiums and arenas are back open for games and concerts, but things in the stands might not feel totally the same ever again. At least, if you’re in some particular arenas and stadiums, you might notice that your drink is in an aluminum cup, rather than plastic. That’s part of an initiative from Ball Corp., the manufacturer best known for...

PCNA Launches CamelBak Tritan Renew Drinkware Styles
June 29, 2021 at 11:09 am

Polyconcept North America (PCNA), Pittsburgh, announced the launch of four CamelBak Tritan Renew water bottles. The new Tritan Renew styles are made from 50% recycled material, supporting the company’s focus on bringing more sustainable sales to the promotional products market...