All Visstun Paper Products Now Built With 35% Recycled Paper
January 27, 2020 at 9:24 am

In April 2019, Visstun, Las Vegas, announced its goal to make all paper products using 30 percent post-consumer recycled fiber by the end of the year. Not only did the company meet the 30 percent goal, it exceeded it. As of Dec. 17, 2019, all Visstun paper cups, containers and paper lids were made with…

Coca-Cola Says It Won't Shift Away from Plastic Bottles
January 23, 2020 at 2:02 pm

At a time where more and more people and businesses are looking at single-use plastics and saying, "You know what, maybe we should find more environmentally friendly options," Coca-Cola is looking at its plastic bottles and saying, "Nah. We're going to keep using these." Coca-Cola's head of sustainability Bea Perez said at the World Economic…

SanMar Introduces District Re-Tee Made From 100% Recycled Fabric
January 15, 2020 at 1:46 pm

SanMar, Issaquah, Wash., introduced the District Re-Tee made from 100 percent recycled fabric. This new, affordable T-shirt is never re-dyed and is made from reclaimed material that may have otherwise ended up in a landfill...

Liz Haesler Leads PCNA Into the Sustainable Products Future
December 18, 2019 at 11:24 am

Of the many notable statistics in PPAI’s 2019 Consumer Study, here’s one that really stands out: The percentage of consumers who value sustainability consistently rises with each successive generation. Just 8 percent of boomers and 10 percent of Gen Xers said they care about sustainable promotional products, but the…

This T-shirt Uses Augmented Reality to Show Different Designs
December 13, 2019 at 2:19 pm

It’s no secret that people love to use the filters you can find on Instagram or Snapchat. In fact, we personally love the idea, especially when it means we can put a filter on our face and look completely put together in just a few seconds. It’s genius. Now, the Scandinavian label, Carlings, has taken augmented reality (AR) to a whole new level and launched a T-shirt that uses AR filters to change the T-shirt design.

AB InBev Is Using Direct Object Printing to Imprint Label Designs Directly on Beer Bottles
December 11, 2019 at 12:11 pm

AB InBev is testing direct object printing to imprint labels directly on glass bottles. The new "tattooed" labels are for Beck’s Artist Series, a collaboration between AB InBev’s Global Innovation and Technology Center and six up-and-coming artists. The limited run features nine total designs and 200,000 bottles for U.K. release, showcasing the printing tech...

New Jersey Considers Nation’s Strictest Ban on Single-Use Plastics, Other Materials
December 10, 2019 at 1:47 pm

Through a bill in the very early stages of consideration, New Jersey would enact the nation’s strictest ban on single-use plastics. Sources on the proposal note that plastic bags, along with paper bags and Styrofoam, would mostly become relics of commerce in the state, and would align New Jersey with eight other states that hold bans on plastic bags...

Fashion Editors Pen Open Letter to Brands Calling for Reduced Waste in Holiday Promotional Gifts
November 15, 2019 at 1:05 pm

Editors from various fashion publications are telling PR folks, “Thanks, but no thanks” this holiday season. It’s not that they don’t want gifts. Everyone loves free stuff. But it’s that when companies send things like samples, gifts and promotional products to these publications, it usually comes with a lot of waste, especially attention-grabbing packaging for…