Eco-Friendly

Econscious Apparel, one of the imprintable apparel industry's most "green" brands, announced that it will partner with leading wholesale apparel distributor Broder Bros Co. to distribute the company's full line nationally effective January 2013.

Whether you want to believe it or not, the weather impacts the ability for business to get done. One look at Facebook during Hurricane Sandy illustrated just how disruptive the storm was to industry firms.

The Federal Trade Commission updated its "Green Guide" on Monday which governs the marketing of eco-friendly products, including claims made on packaging, use of green terminology, and third-party certifications in advertising.

Wright Choice Promotions recently relocated to new offices in Phoenix, Ariz. In addition to the move, the company also announced two new hires.

"Green." "Eco-friendly." "Sustainable." There are a lot of products claiming to be safe for the environment, but what do all those terms mean? Learn that and more in tomorrow's free webinar from Norwood & BIC Graphic.

The colorful world of fashion has its dark sides, not least of which is its potential impact on the environment.

The International OEKO-TEX Association has announced that Nicole Bassett, director of sustainability at prAna, will speak at its "The Next 20" textile industry event on November 14.

River's End Trading Company, headquartered in Medina, Minn., announced that the company's Clarksville, Tenn. decoration and distribution center was awarded the Clarksville-Montgomery County (CMC) Green Certification.

We wanted to examine the words "eco" and "green" and the products associated with them. Is "eco" outdated? Are "green" products still selling and if so, who is buying them? We've got the answers.

Promotional products are a wonderful marketing instrument for businesses of all shapes and sizes. It's a strategic tool that can help build your brand recognition within your target audience. Promotional products are also one of the lowest cost per impression when compared to other advertising options—assuming you avoid the throw-away give-away category.

Today, consumers are "going green" faster than ever, and businesses are following suit. It's not just a passing trend or a niche market idea, as sustainability concerns become mainstream. You can increase your brand's recognition as being an environmentally friendly business by demonstrating your commitment to the cause.