Eco-Friendly

The paper used by Koozie Group in most of its calendars and all of its paper mouse pads, Souvenir Sticky Note pads, and Souvenir scratch pad products now comes from facilities certified by either the Sustainable Forestry Initiative (SFI) or the Forest Stewardship Council (FSC). These two organizations are the gold standard for responsible forestry…

Q-Tees, Stone Mountain, GA, is implementing new eco-friendly practices as they pledge to become more sustainable in the years to come. The brand is known for its reasonably priced, high-quality products, but as Q-Tees approaches its 35th year in business, the focus has shifted to a brighter future for both its customers and the planet.…

Four major drinkware brands – YETI, MiiR, Stanley and Klean Kanteen – announced a new initiative for environmental action called the Drinkware CoLab. Under the CoLab branding, the four companies will support the Outdoor Industry Association's goal to turn the outdoor industry into "the world's first climate-positive industry by 2030," according to a press release.…

In recent years the eco-friendly trend has seen significant growth, and should in fact no longer be called a trend, as the need and desire for eco-friendly products and manufacturing becomes entrenched in our consumer psyche. As more and more people become aware of the impact of their purchasing habits on the environment, they are…

AAA Innovations, Norwood, New Jersey, announced it will be the first major supplier to transition its entire product offering to eco-friendly materials. Most importantly, this will be accomplished without raising prices. "I want AAA Innovations to have a real impact on the environment and to help change the perception of our industry," says Jeffrey Nanus,…

Chicago-based distributor iPromo announced SwagCloud with EcoCloud – a new program designed to limit leftover promotional products waste by reducing, reusing or recycling items. "Our clients discard 20% to 30% of the branded gifts they receive, either because they didn't give them all away or because the recipients didn't need another T-shirt or notebook. In…

It's amazing seeing the progress companies have made with making eco-friendly products like apparel and bags out of eco-conscious material. Sometimes it takes developing new compounds, or creating new ways to use organic ingredients. Other times it includes repurposing products into consumer products. Swiss bag manufacturer Freitag just created a foldable bag from discarded airbags…

Critics are calling out Coca-Cola and climate activism event COP27 in Egypt for a branded partnership that it deems is counterintuitive to the meeting's mission, and meant to "greenwash" Coca-Cola's reputation for being a major source of plastic waste. As part of the event, Coca-Cola created branded COP27 products, like an ice cube tray that…

The battle against single-use bags has yielded greater demand for reusable totes. But, one company has found a way to create a single-use plastic bag that not only can be recycled, it comes with a self-destruct option. Runners who completed the Chicago Marathon this past week received a post-race gift bag including promotional items and…

A good signage campaign tells a brand's story. Some companies are taking that message to heart down to the literal ink it prints with. Coors Light and Dole just debuted environmentally-conscious signage campaigns with equally green inks.