Electronics

Nike and Xbox's 'Space Jam' Kit Is a Slam Dunk on So Many Levels
July 13, 2021 at 10:53 am

Warner Bros. has 200 licensing partners for "Space Jam: A New Legacy." The latest merchandise to come out of that is a co-branded kit from Nike and Xbox that combines footwear, gaming and direct mail, appealing to fans and influencers alike. The attention to detail here is out of this world...

PopSockets Introduces Plant-Based PopGrip, Special Line to Benefit AAPI Youth
April 13, 2021 at 11:17 am

The PopGrip Plant, made from 35% plant-based materials, including corn starch, canola oil and castor beans, is set to hit the retail market in September of this year, according to Mariah Wakeling, vice president and creative director for iClick. Wakeling added that iClick will bring the PopGrip Plant to the promotional products industry in January 2022...

Finally, a Face Mask With Built-In Bluetooth Earbuds
January 28, 2021 at 10:02 am

We're not sure how it took so long to figure out, but finally someone thought of putting Bluetooth earbuds into a face mask. MaskFone, a face mask that not only features a Bluetooth headset and earbuds, but a five-layer filtration system. In short, it’s stylish and extremely functional...

BDA Sells Video Game Accessories Brand PowerA to ACCO Brands
November 11, 2020 at 2:51 pm

Bensussen Deutsch & Associates LLC (BDA), Woodinville, Wash., announced yesterday that it has sold its video game accessories brand, PowerA, to ACCO Brands Corporation. PowerA launched in 2009 and specializes in third-party video game controllers and accessories like headsets and chargers. “From our earliest days together, Eric [Bensussen] and I formed a partnership focused on…

Disney to Sell Star Wars: Galaxy's Edge Merchandise 'Off-Planet' for the First Time
September 24, 2020 at 11:06 am

Part of the appeal of Disney’s Star Wars: Galaxy’s Edge theme park was the fact that all of the merchandise was exclusive. You couldn’t get it unless you ventured a long time ago in a galaxy far, far away. (OK, it’s just in Florida, but still.) Yes, the merchandise isn’t the whole reason people go.…