Fan Apparel

UK Government Fines Two Sports Retailers and Soccer Club for Apparel Price Fixing
September 28, 2022 at 10:12 am

The U.K. government has fined Scottish professional soccer team Rangers F.C., along with sporting goods company Elite Sports and retail brand JD Sports, for price fixing. According to a release from the U.K. government, the Competition and Markets Authority found that Elite Sports and JD Sports "broke competition law by fixing the retail prices of…

Disney Is Planning an In-App Merchandise Feature for Disney+
September 1, 2022 at 11:43 am

Disney is creating more ways for fans to buy branded merchandise by integrating an in-app commerce option into the Disney+ app. Other apps and services, such as Amazon Music, Spotify, YouTube, Instagram and Twitter, have made in-app purchasing possible, so it was inevitable that such a big commercial entity like Disney would get around to…

Gibson Guitars Releases Designer Apparel, Accessories Capsule
August 31, 2022 at 2:05 pm

Food and beverage companies, and car manufacturers have turned toward lifestyle product lines as ways to appeal to new audiences and expand their reach beyond just what they're known for. The most recent was Chrysler, which is aiming to appeal to younger audiences by releasing athleisure pieces and lifestyle products like water bottles that paint…

Fanatics Inks LA28 Olympic Merchandising Deal
August 31, 2022 at 10:35 am

Fanatics has been named as the official e-commerce merchandise partner for the 2028 Los Angeles Olympics. As part of the deal, it will operate brick-and-mortar merchandise stores and outfit volunteers.

7-Eleven Goes Full E-Commerce With 7Collection Store
August 24, 2022 at 10:40 am

7-Eleven, home of the Slurpee and practically synonymous with the idea of a convenience store chain, has done a couple merchandise drops over the last few years, but rather than continue one-off promotions here and there, it's going all in with the introduction of the 7Collection store...

Image Apparel Solutions Launches NIL-Compliant, Online Apparel Stores for University Athletic Programs
August 22, 2022 at 10:45 am

Image Apparel Solutions, Wheeling, Illinois, announced the launch of an online store platform that complies with NCAA name, image and likeness (NIL) regulations. To ensure a streamlined, secure and transparent process, IAS has partnered with Athletic Licensing Company (ALC), experts in NIL compliance and administration. Since the landmark Supreme Court decision in NCAA v. Alston,…

The Next Steps in NIL: Clemson's New Marketing Hub and Alabama's Team Store
August 16, 2022 at 10:58 am

Clemson University just created one of the biggest hubs of NIL development: a 12,000 square foot facility dedicated to its "Reign" NIL program, which will assist student-athletes in marketing themselves, including through merchandise. The University of Alabama is also opening a dedicated store within its football stadium for NIL products...

UFC Partners With Amazon for Print-On-Demand Licensed Merchandise
August 12, 2022 at 11:47 am

UFC announced that it will start working with Amazon Merch on Demand for branded products. The collection, which is available on Amazon, includes licensed apparel like T-shirts, sweatshirts, long sleeve shirts and tank tops; as well as smartphone cases, workout products, bags and more...