Fan Apparel
August 25, 2017 at 11:23 am
Fans of boxing and MMA (and maybe just some people who want to watch two specimens of physical achievement duke it out for $100) are eagerly anticipating the big fight between Floyd Mayweather and Conor McGregor tomorrow. So, naturally, there's a lot of merchandise relating to the showdown in…
August 16, 2017 at 11:56 am
We're not sure what it takes for Pantone to dedicate a color to you, but we can tell you this: It's not easy. In fact, we can't honestly think of another time this has happened, but Prince was definitely a man who set precedents, so this is not…
August 11, 2017 at 2:04 pm
Fanatics has proven itself a major player in the sports merchandising game, inking deals with the NFL and NBA for licensed merchandise. Because of its growing presence in the big leagues as the go-to stop for licensed merchandise, SoftBank just invested $1 billion to the e-commerce company. With that capital, Fanatics grows its value to…
August 9, 2017 at 2:45 pm
Basketball fans who paid attention in the '90s will certainly remember the U.S. men's basketball team at the 1992 Olympics, aka the "Dream Team." That's just about the most appropriate name for a team made up of Michael Jordan, David Robinson, Patrick Ewing, Larry Bird, Scottie Pippen, Karl Malone and pretty much every other great…
August 7, 2017 at 3:03 pm
Look, can we just all agree that Minor League Baseball teams are the best at promotions? Not only do most of them have creative names already (looking at you, Mud Hens), but a lot of them do…
July 27, 2017 at 3:05 pm
For the release of "An Inconvenient Sequel: Truth to Power," Paramount Pictures has teamed up with Alternative Apparel and artist and designer Shepard Fairey—whose work has appeared on other politically-centered merchandise—to create an exclusive tote bag. The company only created 75 of the bags for Friday's release, and the bags are made from eco-friendly fabrics…
July 19, 2017 at 2:28 pm
In perhaps what is one of the most unlikely partnerships, high-end fashion retailer Saks Fifth Avenue has teamed up with "The Emoji Movie" to create licensed merchandise for the movie's premier and marketing campaign. "We love partnering with of-the-moment pop culture experiences," John Antonini, director of stores at Saks Fifth Avenue, told the Los Angeles…
July 17, 2017 at 2:18 pm
"Game of Thrones" is back, which has plenty of fans gluing themselves to the couch on Sunday night to transport themselves back to the exciting and violent land of Westeros. To celebrate, ThinkGeek is selling officially licensed "Game of Thrones" backpacks, which really go over the top in terms of detail and love of the…
July 7, 2017 at 1:53 pm
After the 2016 presidential election, we saw just how important promotional products were. The Trump campaign relied heavily on tangible goods, including caps, signs and T-shirts, to get the message…
July 5, 2017 at 2:02 pm
The family of "The Hobbit" and "The Lord of the Rings" author J.R.R. Tolkien has settled an $80 million lawsuit against Warner Bros. relating to the merchandise rights from the film franchises. The Tolkien estate sold…
