Food & Drink
June 26, 2019 at 3:34 pm
While scrolling through Instagram, I came across an ad that that was actually worth stopping and checking out: Smart Cups. The product looks like a typical plastic cup, but the company uses a specialized technique to print the hexagon-shaped flavoring directly in the bottom of the cup. Just add water, and...
June 26, 2019 at 1:54 pm
Nowadays, no matter what product you make, whether it's apparel, electronics or food, you are an everything company. That means that you can no longer specialize in just one thing anymore. The Amazons and Walmarts of the world made sure of that. Even if you're a frozen pizza company, you need to make sure your…
June 25, 2019 at 2:05 pm
We've learned that the New York Mets' "Seinfeld" 30th anniversary celebrations, which we covered before, will also include a trio of vending machines that will dispense Seinfeld branded merchandise. Adweek notes that the machines involve "trivia," but there's no word on how exactly that will play in to fans receiving their merch...
June 24, 2019 at 1:24 pm
A new study focusing on chocolate packaging has some encouraging results for promo companies looking to provide custom packaging as an upsell for clients. Researchers published a report that found that people had different reactions to the same chocolate depending on its packaging...
June 19, 2019 at 10:19 am
Like the human versions of millennials, the MTV Movie & TV Awards, at 27 years old, are constantly looking to reinvent themselves and stay fresh. While the ceremony has gone through many category alterations, it has also upped its promo game, with this year’s celebration featuring a gift bag that, thanks to Backstage Creations, left…
June 18, 2019 at 1:30 pm
Since so many monumental occurrences are marking their 50th anniversary this year, it can be easy to overlook that 2019 signals the golden jubilee of the introduction of Tic Tac mints, too. Among the best friends to questionable breath, the one-and-a-half calorie delights are receiving an interesting promotional push for their birthday, as Ferrero, the…
June 6, 2019 at 10:16 am
BIC Graphic North America, Clearwater, Fla., announced a new and exclusive partnership with Grillight. Grillight tools eliminate the struggle of holding utensils, flashlights, plates and food while grilling in low light or smoky grill conditions. Its innovative grill accessories were developed toe hand out from the crowd, while providing necessary solutions to common grilling issues.…
June 4, 2019 at 1:51 pm
Certain words will always make our ears prick up, with “Oreo” being among the top elevators. Americans have certainly done our part to make the goodie the top cookie in the world, and we appreciate that other countries have similar devotion to the Mondelez International Inc.-issued product. Australians comprise one such group of diehards, and…
June 3, 2019 at 1:50 pm
This year is proving a monumental one for NBC television shows that are celebrating impressive anniversaries. Only 17 days ago, we highlighted the baseball-related adulation that “Seinfeld” is receiving as it turns 30, and today brings an opportunity to tout “Friends,” which the fashion retailer Primark is commending for turning 25 via a themed café…
May 31, 2019 at 1:36 pm
We can say we're a tad bit envious of the residents of Mount Olive, N.C., whose town manager and mayor are considering promoting their award-winning tap water by filling and branding bottles with it. The small town, population 4,650, is best known for its pickles, but as a repeat "best of" water winner, it's looking at promotional bottled water as its next claim to fame...
