Food & Drink

Mastercard Now Has Promotional Macarons to Launch Its 'Brand Flavor'
September 25, 2019 at 1:40 pm

Mastercard believes it needed a "brand flavor." So it launched promotional macarons, which come in “passion” and “optimism” flavors and are shaped like the circles in Mastercard’s logo. It follows several moves by the financial services company to update and diversify its branding...

McDonald's Is Doing 'McDelivery Day' Again, But at Night This Time
September 18, 2019 at 1:55 pm

Remember last year's McDelivery Day, when McDonald's went above and beyond in its quest to deliver freebies to customers? If you don't, it was a day where customers received freebies a little more special than usual Happy Meal toys when they ordered via food delivery apps. It was enough of a success that McDonald's is giving it another go tomorrow, and they're putting a fun spin on it to highlight the comfort of ordering food from home...

Product Showcase: 9 Promotional Chocolate Items Clients and End-Users Will Love
September 17, 2019 at 2:33 pm

We know we can’t survive on chocolate alone, but that certainly hasn’t stopped us from trying—and we’re sure we’re not the only ones. Help your clients reach other cocoa fanatics with this array of promotional chocolate items. And don’t forget to order a few extra samples for yourself (and, ahem, your favorite magazine editors)...

Starbucks Battles Small Alaska Apparel Company Over ‘Siren’s Brew’ Branding
September 11, 2019 at 1:45 pm

Cheering for the favorite has its perks. After all, they usually win. But rooting for an underdog can be rewarding, too. The latter mindset will likely be the prevailing one in the dustup between Starbucks and Mountains & Mermaids, an Alaska-based apparel brand that is trying to salvage its trademark application for Siren's Brew goods,…

This &Pizza Skateboard Has an Actual Pizza Inside
September 10, 2019 at 10:49 am

Skateboarders are particular. They won't ride just anything. And nowadays there are so many things to take into account when you're buying a board—width, concave, nose size versus tail size, what kind of pizza is in the middle, wheelbase, length, etc. Wait. Hang on. Did we just say "what kind of pizza is in the…

This Subscription Box Partners With Breweries to Send Beer Merch Far and Wide
September 5, 2019 at 1:30 pm

We might never have world peace, but we can take solace in knowing that at least one thing enjoys almost universal acclaim: beer. Owing to that acceptance, the First Sip Brew Box has enjoyed a three-year existence as a subscription box provider that sends beer merch to aficionados across the globe, giving breweries some clout in a promotional products-heavy cosmos...

Fourth Quarter Fun: Fill Up on Q4 Promo Products and Sales Ideas
September 4, 2019 at 12:38 pm

It seems like just yesterday we were scraping New Year’s Eve confetti off 
of our shoes and checking the weather for snowstorms. But, thanks to time’s ability to fly, 2019 is almost over. And many distributors are deep in the throes 
of planning for their fourth quarter sales. 
If you’re not, that’s OK! There’s still time to get the ball rolling. But now is the time to start thinking about what Q4 promo products clients are looking for at year’s end...

Gemline Announces Strategic Partnership With W&P
September 4, 2019 at 11:51 am

Gemline, Lawrence, Mass., announced a strategic partnership with New York-based food and beverage-focused kitchen, gift and lifestyle products brand W&P. Gemline will be the exclusive supplier of select W&P products for the promotional products industry with an initial product offering consisting of kitchen and bar giftware styles launching September 2019. Gemline launched a small selection…

Bud Light Brings Back Its Cleveland Browns ‘Victory Fridges’ for Promotional Pop-Up Shop
August 29, 2019 at 1:55 pm

Bud Light is bringing back a popular promotion from last season: "Victory Fridges," the beer-filled promotional refrigerators that would "unlock" once the Browns finally notched a win. Come Sept. 3 and 4, Bud Light will team up with the Browns to hawk the branded fridges to rabid fans through a pop-up shop creatively dubbed B.L. & Brown’s Appliance Superstore...