Footwear and Accessories

We'll admit that we probably wouldn't have predicted SpongeBob SquarePants would dominate footwear trends in 2019, but here we are. Nike already released its Bikini Bottom-inspired Kyrie Irving x SpongeBob collaboration, which featured several designs. Now, Timberland is the latest apparel company to take advantage of the show's 20th anniversary. According to Geek.com, Timberland has…

The global footwear market is expected to hit $11.6 billion by 2023. What does it take to provide buyers and wearers with promotional socks they’ll love? Promo Marketing talked to Vincent Goralczyk, president of Custom Sock Line LLC, Dumont, N.J.; Chloe Ayres, marketing manager for Sock Club Enterprises LLC, Austin, Texas; and Kelly Yarborough, CEO of Sock101, Lee’s Summit, Mo., to find out...

Branded shoe collaborations have been popping up everywhere, and we’re really not mad about it. So far, each one has had its share of cool design elements behind it. Today, we’re covering the Kyrie Irving and SpongeBob SquarePants collection from Nike, and there are some fun features and other reasons that these branded shoes will be flying off the shelves on August 10...

The month of July comes with a lot of celebrations—you have July 4th and, of course, all of the additional weekend barbecues—and the shoe retailer, Zappos, is adding to the celebration by releasing a surprise for all comfortable shoe-lovers. Zappos hit its 20th anniversary this year, and to celebrate, the company released a pair of limited-edition sandals (there's only 225 pairs available) in collaboration with the popular shoe manufacturer, Birkenstock. The idea behind the sandals is original, but there are a few notable elements about the packaging to point out, too.

Wordplay comes with the territory of covering the promotional products industry, as companies are fond of distinguishing themselves via catchy puns and quirky titles in their marketing. Taco Bell and T-Mobile are sating our desire for a smile-inducing bit of wit—and all the accompanying merch—through their T-MoBell pop-up stores set to open next week. https://twitter.com/TMobile/status/1151142831387398144…

If you've been anywhere on the internet today, you've likely seen that Nike is pulling a new July 4 shoe design after Colin Kaepernick pointed out that some people might find the "Betsy Ross Flag" design offensive. Reaction from both sides of the political spectrum has been, predictably, intense, but it's a good excuse to revisit the debate over how the American flag is used in branding...

K-Swiss, the athletic sneaker brand popular in the '90s (bonus points for anyone that remembers these—thanks, dad) but very much still around, recently announced a very on-trend and chic collection, which dropped last week. It’s a “Clueless” branded shoe collection. Yes, this is really happening. And yes, there is lots of plaid...

If you’ve been keeping up with our latest news on Crocs, you’d know that Post Malone has already released two special editions that sold out in a matter of minutes. Remember that "Damn Daniel" meme? We almost wish that someone would create a parody video about Posty and his Crocs, because he's back at it…

Branded footwear is having a moment. Everywhere you look, big names are collaborating with shoe brands, bringing the promo and retail worlds together. We talked to noted sneakerhead Bill Feldberg, of promo company Something Inked, who gave us the details on the footwear phenomenon. Bill told us about Nike's 420 releases, Vans' licensing brilliance, Crocs' unlikely ascent to "cool," promo sales opportunities with footwear brands and much more...

While Easter Sunday compelled believers to feel holy and anointed, many attendees at the church service offered by Kanye West ended up wholly disappointed. Through the gathering, held in conjunction with the Coachella Valley Music and Arts Festival, fans had the opportunity to purchase Kanye's "Sunday Service" merch. And while the communal nature of the…